The Most Sustainable Jeans Brands 2025: Eco-Friendly Buyer's Guide and Analysis.

Boyish Jeans

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

Their fabrics include some GOTS-certified organic cotton

OEKO-TEX®

No

1% for the planet

No
Boyish Jeans are made with a closed-loop, low-impact process. They use plant-based and Dystar-reduced indigo dyes, recycle their water, and work with ZDHC-certified mills to protect waterways. Their fabrics include GOTS-certified organic cotton, recycled and deadstock materials, and TENCEL™ Lyocell from FSC-certified trees. Even their buttons, zippers, and tags are recycled, and their shipping bags are 100% compostable. Factories are GOTS-certified, audited by Intertek, and pay above minimum wages in Turkey.

Cone Denim

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

No

OEKO-TEX®

No

1% for the planet

No
Cone Denim aims to cut water use 40% by 2030 and GHG emissions 46.2% by 2030 (from 2019). Uses Oritain-traceable cotton, recycled cotton, organic cotton, BCI cotton, and hemp. Offers fabrics with Repreve®, Tencel™, CiCLO®, Lycra® EcoMade, Roica™, Coolmax®, Thermolite®, and Creora® Regen fibers. Distilled Indigo™ and Natural Indigo dyes are hydrosulfite- and aniline-free. TruTone™ fabric cuts dye water use by 85%. Ozone Flash Finish saves 85% water and reduces chemicals. Cogeneration system cut plant emissions 26%; solar panels in China reduced emissions another 17%.

Hiut Denim

Owned By

Location (HQ)

Woman Owned

Partly

POC

No

GOTS

No, Some of their line is 100% organic cotton GOTS certified

OEKO-TEX®

No

1% for the planet

No

Kuyichi

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

Some, their knits by Büşra Triko products are certified by GOTS

OEKO-TEX®

Some of their fabrics are OEKO-TEX 100 certified

1% for the planet

No
Organic cotton only · regenerative cotton · low-impact production · circularity programs · vegan · transparency pledge ·

Lucy And Yak

Owned By

Location (HQ)

Woman Owned

Yes, Partly

POC

No

GOTS

Yes

OEKO-TEX®

No

1% for the planet

No
Lucy & Yak uses GOTS and OCS-certified organic cotton, GRS-certified recycled polyester, Lenzing™ Ecovero™ viscose, deadstock fabrics, linen, bamboo, and hemp. All materials are biodegradable or recycled, third-party certified, and chosen for minimal water, pesticide, and energy use. Their fibres are natural, breathable, and durable, sourced with full traceability to protect soil, water, and workers across their supply chain.

Momotaro Jeans

Owned By

Location (HQ)

Woman Owned

No

POC

Yes, Japanese

GOTS

No

OEKO-TEX®

No

1% for the planet

No
Handmade, hand dyed, natural dyes

Mud Jeans

Owned By

Location (HQ)

Woman Owned

Yes

POC

No

GOTS

No

OEKO-TEX®

No

1% for the planet

No
MUD Jeans is the world’s first circular denim brand. Any non-recycled cotton they use is OCS-certified organic. This cotton is guaranteed to come from sources where no toxic chemicals, pesticides, or genetically. Each pair uses 460 litres of water (90% less than average), emits 3.5 kg CO₂ (46.6% less), and contains up to 47% post-consumer recycled denim made with partners Recover and Tejidos Royo in Spain. In 2022, they saved 48.7 million litres of water, avoided 251,000 kg of CO₂, and diverted 18,363 jeans from landfill.

Nudie Jeans

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

Yes

OEKO-TEX®

No

1% for the planet

No
Nudie Jeans only uses GOTS-certified organic cotton, mostly from Türkiye and India, including Fairtrade-certified cotton from Chetna Organic. Their production is completely free from toxic pesticides and fertilizers, protecting both farmers and ecosystems. They operate Repair Shops worldwide offering free repairs, reselling, and recycling through their Re-Use and Re-Cycle programs — promoting circular, long-life denim.

Organsk

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

Yes

OEKO-TEX®

No

1% for the planet

No
Organsk uses 100% certified organic cotton, recycled cotton, and certified recycled polyester. The brand holds GOTS, OCS 100, and PETA-Approved Vegan certifications, ensuring strict environmental and ethical standards. All factories are eco-certified and meet rigorous social and environmental criteria.

Outland Denim

Owned By

Location (HQ)

Woman Owned

No

POC

No

GOTS

Yes

OEKO-TEX®

No

1% for the planet

No
Outland Denim uses GOTS-certified organic cotton, recycled cotton, linen, Lyocell (Lenzing Tencel), and remnant fabrics to reduce environmental impact. Corozo nut buttons replace plastic, and Jacron paper serves as a vegan leather alternative. Metal hardware is sourced from responsible suppliers such as YKK and Frameless Asia (a Bluesign partner) committed to zero hazardous discharge and fair wages. BCI cotton is used for pocket linings to support improved farming practices. The brand’s ethical production model in Cambodia provides employment for women from vulnerable backgrounds.

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