African Botanics

African Botanics

African Botanics sells skincare and makeup that we checked ingredient by ingredient. On the evidence we could verify it looks clean, though some of the picture is still provisional. See the full ingredient breakdown and certifications before you buy.
No score for this brandA score is published. Every product in the catalogue publishes an ingredient list, all 40 read and categorised.
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By the numbers

The smart read on African Botanics

Verdict: PROVISIONAL

Fair-trade Marula oil luxury skincare

Ingredient transparencyFull ingredient list read and categorised
OwnershipIndependent, founder-owned; founded 2012 by Craig and Julia Noik. US-incorporated (African Botanics Inc), headquartered in Los Angeles; products developed and made in South Africa. No parent company found. (Craig and Julia Noik (founders))
Where madeDeveloped and made in South Africa; company headquartered in Los Angeles, USA.
Cruelty freeYes
VeganPartial
OrganicPartial
CertificationsCruelty-free is self-declared, brand is NOT Leaping Bunny certified and is NOT in PETA's Beauty Without Bunnies database. 'Fair-trade' refers to self-established fair-trade SOURCING PRINCIPLES via local/women's cooperatives, not a Fairtrade International certification. Credo Clean Standard is a retailer standard, not a certification.
Sold in mainland ChinaNo, brand states products are not sold in stores in mainland China or any country that may require animal testing.
Palm oilNo public disclosure found on palm oil.
Good On YouNo Good On You rating found.
EWGNo EWG Verified certification found.
External ratingsCredo Clean only
ControversiesNo controversy found.
CaveatIndependent with no parent company, founded in 2012 by South African couple Craig and Julia Noik; fair trade and sustainability claims are self declared.
Reports note<p>No COAs; not sold in China</p>
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Paste the ingredients list from any beauty, body, bath or cleaning product. We flag the ones worth knowing about, in plain English.

A short watchlist, not a full safety test. No flags does not guarantee a product is clean.

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Every product, read ingredient by ingredient

African Botanics ingredient report

We analysed 39 African Botanics products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.

39
products
88
flagged
Most common flags:
PhenoxyethanolGeraniolCitronellolBenzyl BenzoateLimoneneParfum (Fragrance)LinaloolSalicylic AcidCitralEugenolBoswellia Carterii (Frankincense) OilBenzyl Alcohol

Coverage: Ingredient lists were read for 39 products. The size of the full catalogue could not be established, so no average is shown.

Analyst note: Automated full-catalogue scan via the product feed; every listed ingredient categorised by function, origin and concern. 39 products, 0 ingredients uncategorised.

Product Natural Ingredients Flagged
Moisturizing Exosome Gel86%372
Advanced Vitamin C + Multi-Peptides Serum98%431
Neck & Decollete Treatment Emulsion96%691
Firming + Lifting Collagen Activator Serum93%421
Intensive Recovery Cream89%541
Commiphora Face Cleanser93%292
Mineral Cleansing Mask100%245
Buchu Botanical Enzyme Polish89%286
Baobab Clay Oxygenating Cleanser88%263
Advanced Retinol Body Treatment Cream84%381
Shimmering Gold Oil92%245
Nourishing & Restorative Body Oil100%201
Firming & Energizing Body Oil96%275
Muscle Pain Relief Recovery Gel92%263
Micro-Hydration Activator Mist91%351
Infusion Essence95%401
Intense Skin Repair Balm100%130
Silver Rescue Cream100%200
Rose Treatment Essence90%303
Retinal Night Cream94%360
Pure Marula Cleansing Oil100%191
Pure Marula Oil100%120
Neroli Infused Marula Oil89%96
Intensive Recovery Oil96%244
Silver Rescue Serum100%160
Resurrection Cell Recovery Serum84%324
Vita C Corrector85%131
Rooibos Glycolic Booster96%502
Niacinamide Plumping Booster87%311
Lucent Pearl Booster95%200
Ceramide Repair Booster94%180
Clay & Volcanic Ash Exfoliating Body Treatment92%366
Phyto-Collagen Restorative Cream87%531
Intense Renewal Eye Cream90%621
Bio-Active Botanical Eye Cream83%291
Eye Contour Gel-Serum91%220
Floral Body Cream Concentrate89%547
Floral Bath Milk - Uplifting & Calming Bi-phase Soak88%267
Equilibrium Bath & Body Oil94%164

Tap a product to open its ingredient list, a flagged count to jump straight to the flagged ones, or a column heading to sort.

Full ingredient breakdown

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See every ingredient

The full ingredient by ingredient breakdown of all 39 African Botanics products (1203 ingredients, each categorised by function, origin and safety concern) is free with an account.

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How to read this report

Wrong claims vs the source

Claims made for this brand that could not be confirmed in a certifier's own register. A brand website is a claim, not a source.

Certifications listed 'fair-trade' as if certified -> African Botanics follows self-established fair-trade sourcing principles with cooperatives but is NOT certified by Fairtrade International. 'Cruelty-free' is self-declared, not Leaping Bunny or PETA certified.

Sources checked:
africanbotanics.com/pages/about and /pages/fair-trade-and-sustainability (429, could not load); ethicalelephant.com/is-african-botanics-cruelty-free-vegan (not Leaping Bunny, not in PETA database); coolhunting.com; fabfitfun.com; credobeauty.com/collections/african-botanics.

Not yet independently verified. The certifications listed for this brand are as the brand states them. They have not yet been checked against the certifiers own registers, so they should be read as a claim rather than a confirmed fact.

The brand

About African Botanics

Brand

Who’s behind it

Sourcing

Getting It

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Where this brand isn't perfect

Straight talk

Where African Botanics isn’t perfect

Check firstNot a certified B Corp

African Botanics is not a B Corp. The brand-level labels are thinner than the product-level ones.

These sustainability features have been manually verified

Each feature below was checked against the product feed and the brand’s own documents

Each feature below was checked against the product feed and the brand's own documents. Not self-reported ticks.
What's actually in the fabric?
Fibre mix on record: 0% plant · 100% synthetic or semi. Not certified
Who makes it, and how?
Woman-owned. Not certified
Vegan. Not certified
Fairtrade & GOTS factory. Not certified
1% for the Planet. Not certified
What happens after checkout?
Carbon-neutral shipping. Not certified
Compostable packaging. Not certified
Low-impact dyes. Not certified
Company-level GOTS / B Corp. Not certified
GOTS. Fibre & processingGlobal Organic Textile Standard. Certifies the organic fibre AND chemical-free processing from field to finished garment. The strongest single label. Verify a brand's licence at global-standard.org. OEKO-TEX 100. Finished fabricIndependently tests the finished fabric for PFAS, BPA, azo dyes, formaldehyde and heavy metals. The fabric is certified; the brand as a company may not be. B Corp. The companyCertifies the whole company's social & environmental performance. Not the same as a product-level certificate. 1% for the PlanetDonates 1% of revenue to environmental causes. Real but lighter than a product-level label.
Fibre
%

plant fibre across all 0 styles, read style by style from the live product feed. No sampling, no marketing page.

Cotton

On record. Cotton certification not documented. Flagged in the ledger.

Factory

Not named publicly. Factory certifications not documented. See the sourcing ledger.

Extras

Low-impact finishes. Chemical flags and dye chemistry are recorded for every brand we scan.

Packaging

On record. Packaging claims not documented. See the full record.

Checked against the official register

Every certifier this brand claims, with a direct link to the proof where it exists, or flagged where it is only the brand’s word.

The full record of African Botanics

The complete data behind the score, group by group, with the sources so you can check it yourself.

Before you buy

Straight answers

A peek at the leaderboard

The beauty ingredient index

61 brand transparency reports. Green verdict = genuinely clean/independent, amber = partial or conglomerate-owned, red = mostly synthetic.

61 of 61 have had their full ingredient list read and every ingredient categorised. The remaining 0 could not be read automatically and are not yet verified.

54 Thrones50.1%
PARTIAL
Body care African beauty
African Botanics92.5%
PROVISIONAL
Skincare
Agent Nateur98.5%
PARTIAL
Deodorant/skincare/supplements
Alaffia60.4%
PARTIAL
Skincare
Arami Essentials73.7%
PARTIAL
Skincare
Badger
MOSTLY NATURAL
Bathing Culture100%
GENUINE
Body
Bonjout Beauty99.3%
PROVISIONAL
Skincare
Brown Girl Jane
NOT ASSESSED
Wellness/fragrance/body
Church California100%
PROVISIONAL
Skincare
Clark's Botanicals90.7%
GENUINE
Skincare
CV Skinlabs100%
PROVISIONAL
Skincare
de Mamiel
MOSTLY NATURAL
Dehiya
MOSTLY NATURAL
Dore98.3%
GENUINE
Skincare
Dr. Alkaitis
MOSTLY NATURAL
Earth Tu Face
MOSTLY NATURAL
Ellie Bianca
MOSTLY NATURAL
Everyday Oil92.7%
PROVISIONAL
Body
Fitglow Beauty99.3%
GENUINE
Skincare/makeup vegan
Flora & Curl46.5%
MOSTLY SYNTHETIC
Skincare/Haircare
Goldfaden MD92%
GENUINE
Skincare
Hanahana Beauty84.5%
PARTIAL
Skincare
Henne Organics
NOT ASSESSED
Skincare
Human Nature95%
GENUINE
Skincare
Hurraw!
MOSTLY NATURAL
Innersense Organic Beauty39.9%
PROVISIONAL
Haircare
Jao85%
PROVISIONAL
Body
Josh Rosebrook98.2%
GENUINE
Skincare/haircare plant-based
Kahina Giving Beauty99.7%
GENUINE
Skincare argan fairtrade
Kypris Beauty98.9%
GENUINE
Skincare luxury botanical
Le Prunier51.2%
PARTIAL
Skincare plum oil
LIHA Beauty36.3%
PROVISIONAL
Skincare
Marie Veronique98.7%
GENUINE
Skincare science-based clean
May Lindstrom Skin94.2%
PROVISIONAL
Skincare luxury handmade
Maya Chia97.1%
GENUINE
Skincare · Maya Chia LLC, Charleston, South Carolina. Founded December 2014 by Susanne Norwitz
Meow Meow Tweet98.7%
PARTIAL
Body/deodorant vegan low-waste
Mimikai
NOT ASSESSED
Body
Moringaia80.4%
PARTIAL
Skincare/Body
Naturopathica97.3%
PARTIAL
Skincare/wellness holistic
Odylique99.8%
GENUINE
Skincare/Makeup · Family-owned. Founded 2003 as Essential Care by Margaret Weeds and her daughter Abi Weeds; renamed Odylique in 2014. Trading company Essential Care
Olio E Osso100%
GENUINE
Makeup
One Love Organics100%
GENUINE
Skincare organic
Osmia
MOSTLY NATURAL
PHB Ethical Beauty99.3%
GENUINE
Makeup/Skincare
PiperWai
MOSTLY NATURAL
Province Apothecary99.2%
GENUINE
Skincare organic holistic
River Organics
MOSTLY NATURAL
Sahajan96.2%
GENUINE
Skincare
SkinBUTTR99.1%
GENUINE
Skincare
Skinfix91.2%
PARTIAL
Skincare barrier/derm
Soapwalla100%
GENUINE
Body/deodorant vegan
SoulTree36.6%
MOSTLY SYNTHETIC
Skincare · SoulTree's registered manufacturing/marketing entity is Vedicare Ayurveda Private Limited. Lotus Herbals
UMA Oils
MOSTLY NATURAL
Uni Skincare94.2%
PROVISIONAL
Body
UpCircle Beauty46.1%
MOSTLY SYNTHETIC
Skincare/Body
Utama Spice97.3%
PROVISIONAL
Skincare
Verdoie100%
PROVISIONAL
Skincare
Vertly72.3%
PARTIAL
Body
Vintner's Daughter69.5%
PARTIAL
Skincare luxury botanical
Whamisa99.4%
GENUINE
Skincare

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