BusinessEcommerce · merchandising · sustainability
For ecommerce brands, merchandisers and sustainability leads

Find the claims, pricing and product gaps before the market does.

Audit the whole catalogue, compare claims with product facts, benchmark pricing and composition, then rescan to prove improvement.

A real recorded catalogue · Kent

See exactly where the evidence stands

27captured rows
27scored rows
0verified prices

Coverage and score answer different questions. Open the product sources before acting on a gap.

Explore the evidence →
Working tool

Start with your brand. See saved evidence or request a fresh check.

The problem

Claims, pricing and product data live in different places.

Supplier wording, old campaign copy, hard-coded theme text and product imports can all create unsupported claims, while pricing teams still rely on manual competitor checks.

ClaimsCompare wording with product facts.
EvidenceFind missing composition, certificate and source data.
PricingSee category medians and outliers.
TrendsTrack SKU, price and composition changes.
How it works

Connect, scan, fix, rescan.

01

Connect

Start with the public store URL.

02

Scan

Read products, composition, prices and evidence.

03

Fix

Prioritise proof, copy and pricing gaps.

04

Rescan

Create a dated change record.

Feature deep-dive

Audit, benchmark, improve.

Audit

Catalogue truth

  • Claims vs composition
  • Missing disclosure
  • Certification scope
  • Evidence gap queue
  • Source freshness
Benchmark

Price and market context

  • Category medians
  • Material-adjusted comparisons
  • Competitor price movement
  • SKU and assortment shifts
  • Composition history
Grow

Use the proof

  • Storefront proof blocks
  • CSV / audit exports
  • Rescan history
  • High-interest products
  • Optional Copy Fix Pack
Integrations

Meet the catalogue where it already lives.

Shopify

Connection guide

Catalogue mapping and storefront widget workflow.

Open connection guide →

WooCommerce

Supported

WordPress / WooCommerce catalogue workflow.

Open connection guide →

Wix

Supported

Wix catalogue evidence workflow.

Open connection guide →

Chrome Extension

Connection guide

On-demand browser scanning.

Open connection guide →
Proof and case studies

Explore recorded evidence before you choose a plan.

A real recorded catalogue · Kent

See exactly where the evidence stands

27captured rows
27scored rows
0verified prices

Coverage and score answer different questions. Open the product sources before acting on a gap.

Explore the evidence →
Methodology

The score stays independent.

Brands pay for scanning, monitoring and tools, not a better public result. Corrections can be submitted and reflected when verified.

Recorded evidence · updated with the report

Different catalogues. Different results.

Everlane1/5 →Mate The Label2/5 →Patagonia1/5 →Gymshark1/5 →

These are recorded composition results, not certification or independent-review claims. Each report explains its inputs, date and coverage.

Pricing

One catalogue. Monthly or annual.

Add-on
Copy Fix Pack

Optional.

Priority claims list
Evidence-backed rewrite suggestions
CSV working export
Add Copy Fix Pack
More scale
Enterprise

25 brands and 100k checks.

Team access by agreement
API and team access
Supplier requests
See Enterprise
FAQ

Before you connect the catalogue.

Who is Business for?

Ecommerce brands, founders, merchandisers, product teams and sustainability leads managing one primary catalogue.

What happens if HTT finds a weak result?

You see the evidence and gap list. Payment does not change the score.

What counts as a SKU check?

One supported product or variant evidence read processed through the scanner.

What happens above 5,000 checks?

Move to Enterprise or agreed additional capacity, rather than hidden overages.

Start with your own catalogue

See the gap before the customer, buyer or journalist does.

Run the free snapshot, then unlock the full workspace if the result is useful.