clothing · United States

Kent

Verdict Fully natural

Kent is 100% plant fibre across 27 scanned styles and 107 colourways. Every style in the catalogue was read from Kent's own product pages. No animal, synthetic or semi-synthetic fibre was found in the listed compositions.

Instant check Checked 2026-09-26
Plant fibre across the catalogue 100%
Throne score · Eco Score
5/5 Fully natural
Complete saved catalogue reused: 27 SKUs scanned, 0 filtered, 27 scored. Every included SKU has composition evidence and its own source URL. No rescan was needed.
Against clothes
Records scored in clothes2,238
Category average1.0/5
Scores below this one100%
5/5 Fully natural
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The results table

27 read
Every item we read, what its listing said, and what that works out as.
ItemWhat we readValueCounts
Organic Supima Cotton Sleep Tee 100% gots certified organic supima Plant
Organic Cotton Triangle Bra | Plastic-Free Bralette 100% organic supima Plant
Organic Cotton Tanga Underwear | Plastic-Free Cheeky Brief 100% organic supima Plant
The Work Week ~ 5 Organic Cotton Underwear 100% organic cotton Plant
The Full Week ~ 7 Organic Cotton Underwear 100% organic cotton Plant
Organic Supima Cotton Boyshort Underwear | Synthetic-Free 100% gots certified organic supima 40%
Organic Supima Cotton High 100% gots certified organic supima 40%
Men's Full Week 100% gots certified organic supima 40%
Men's Work Week 100% gots certified organic supima 40%
Men's Trio 100% gots certified organic supima 40%
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About Kent

126 of 305 fields held
Everything the scan holds on this record, grouped by subject. Blue bars show how much information is held; they are not positive or negative scores. Fields with nothing behind them are counted, not listed.
15 groups · 126 fields
Features 3 of 5
Feature 1 Every Kent garment is made from 100% GOTS-certified organic cotton, a plant fibre the brand states is completely plastic-free and synthetic-free, so Kent never uses spandex, polyester, nylon, elastane, acrylic or acetate, and its bio-based elastics come from renewable tree resources.
Feature 2 Kent states it sources its organic cotton from a farm it describes as GOTS and Fairtrade certified where workers are paid above living wages, and each cotton garment is sewn in a Fairtrade and GOTS certified, family-owned apparel factory in India that pays employees 25% above the living wage. The tagless labels on Kent pieces are made in Canada, and the brand ships its organic cotton products in packaging it describes as plant-based, acid free and compostable.
Feature 3 Kent designs its organic cotton briefs to be 100% plant-based and plantable, and describes them as the world's first verified compostable underwear, tested at LA Compost's composting centre where they disappeared in only 90 days. Customers can return worn Kent briefs through the brand's Compost Club take-back programme using a carbon-neutral shipping label so the organic cotton pieces can be composted.
Materials and composition 15 of 29
H3 Q8: Materials (adapts to brand: 100% cotton? / where is the linen from? / hemp?) What is KENT made of?
Plant fibre % 100
Fibre Breakdown 27 (100.0%) 100% plant | 0 other compositions
Fibre Breakdown (table) FibreStyles%Measure100% plant fibre (organic cotton, linen, hemp)39100.0%Natural
Other materials: origin Soy based Oeko-Tex certified inks; tagless labels made in Canada, Oeko-Tex certified; compostable plant based packaging
Products with a fibre list 27
Products with no fibre list 3
Incomplete composition explanation No incomplete percentage compositions were recorded.
Plant fibre percent 100
Key facts plant materials Cotton
Key facts animal materials None
Key facts chemical materials None
Key facts organic materials Organic Cotton
Key facts synthetic materials None
Materials used Cotton
Scan result 20 of 57
Scan note (above product table) Complete saved catalogue reused: 27 SKUs scanned, 0 filtered, 27 scored. Every included SKU has composition evidence and its own source URL. No rescan was needed.
Score (1-5) 5
Score label Fully natural
Total styles scanned 27
Last scanned 2026-08-04
Score CSS class htt-score-5
Supply-chain summary Kent builds its plant based, home compostable underwear on GOTS certified organic Supima cotton and a family owned factory certified to Fairtrade, GOTS, OCS, BCI, GRS and Oeko-Tex, describing a field to garment certified chain. Kent discloses farm and factory certifications and locations but does not name the specific farm or factory. Published sources conflict on details, with the brand's own page citing USA Supima cotton and an Indian factory while some third party articles cite Peruvian pima cotton and a California factory, and living wage claims are not third party verified at all tiers.
Sourcing transparency score (1-5) 4
Full catalogue scan? yes
Reason / scan status Yes. 100% of the saved catalogue is accounted for; every included SKU has complete composition evidence and its own source URL.
Publication status verified
Method version Throne Standard saved-evidence reuse 2026.09
In-scope catalogue total 27
Products read 27
Worst-case complete result (%) 100
Best-case complete result (%) 100
Public qualification note Complete scan: 27 of 27 styles read from Kent product pages, covering 107 of 107 colourways. Every listed composition is plant fibre, so the catalogue qualifies for publication at 100%.
Sustainability score 5
Key findings 100% plant fibre across 41 scanned styles 0% synthetic in the range Materials: Cotton Made in: KENT garments are made from organic Pima (Supima) cotton grown in Peru, then cut and sewn in California at a local family-owned apparel factory (independent reviewers describe the underwear as "ethically made in California") Certifications: The core fabric is GOTS-certified (Global Organic Textile Standard) organic Pima cotton
SKU scan date 2026-07-14
Health and safety 1 of 3
H3 Q6: Is [Brand] non-toxic / PFAS-free? Is KENT non-toxic and safe for skin?
Certification 7 of 9
H3 Q7: Is [Brand] GOTS / certified? Is KENT certified?
OEKO-TEX® Standard 100 Kent is not OEKO-TEX certified as a company, but its fabric is OEKO-TEX Standard 100 certified.
Other Certifications Kent is not a certified B Corporation.
Cotton: type / certification Organic Supima (long staple) cotton, GOTS certified
Factory certifications Kent states its factory holds GOTS, Fairtrade, OCS, BCI, GRS and Oeko-Tex certification. Kent also attributes WFTO and B Corp certification to the unnamed cotton farm, which cannot be independently verified.
Certification notes / red flags Both GOTS and Fairtrade rest on Kent's own word. Kent discloses no named farm or factory and no licence or certificate number, so neither headline cotton claim is registry-confirmable, and the B Corp badge belongs to the unnamed farm, not to Kent.
Key facts certifications KENT's products and manufacturing facility are GOTS-certified (Global Organic Textile Standard) for the organic cotton. KENT also cites OEKO-TEX-certified soy-based inks and a USDA BioPreferred label, and references 1% for the Planet.
Sourcing and supply chain 18 of 60
1% for the Planet Source
PFAS source
Take-back source
Overall: where this info comes from
Traceability level
17 more fields · members only Unlock
Ownership and legal entity 2 of 17
Owner Stacy Grace is the owner of Kent.
Identity 19 of 28
Brand name Kent
H3 Q1: Is [Brand] sustainable / ethical? Is KENT sustainable and ethical?
Answer 1 Kent is strongly sustainable on materials: our scan of all 41 styles found 100% plant fibre (0% synthetic, 0% animal). DOCUMENTED FACTS: KENT is a plant-based/vegan basics brand using GOTS-certified organic cotton and excluding synthetics (spandex, polyester, nylon, elastane, acrylic) including in trims and elastics, substituting bio-based/tree-derived elastics. Its briefs were officially compost-tested with LA Compost (broke down in ~90 days), which supports the "first verified/officially compost-tested compostab
H3 Q2: Where is [Brand] made? Where is KENT made?
Answer 2 KENT garments are made from organic Pima (Supima) cotton grown in Peru, then cut and sewn in California at a local family-owned apparel factory (independent reviewers describe the underwear as "ethically made in California"). The Peruvian cotton supply partner sources from local farmers who own their land, reportedly supporting over 160 families across three Peruvian valleys. Tagless labels are stated to be made in Canada. Note: KENT's own two site pages are inconsistent on cotton origin (one says grown in Peru, one says grown in the USA); the predominant and repeated statement across the brand and third-party coverage is Peru-grown cotton, California-manufactured.
H3 Q3: Who owns [Brand]? Who owns KENT?
Answer 3 KENT is an independent, founder-owned US company founded in 2020 by husband-and-wife team Stacy Grace (CEO) and Jeff Grace (CMO), headquartered in Los Angeles, California. It is not owned by a fashion conglomerate. On the ABC show "Shark Tank" (Season 14 live premiere, aired 23 September 2022), KENT accepted a $200,000 investment from Daymond John (founder of FUBU) for 15% equity, making Daymond a minority investor; the Graces retain majority ownership and operational control. Stacy Grace previously worked in sustainable fashion with TOMS, Wrangler and Timberland.
H3 Q4: Is [Brand] legit / worth it? Is KENT legit and worth it?
Answer 4 KENT is a real, currently-trading, legitimate business. As of July 2026 its website (wearkent.com) is live and selling women's and men's organic cotton underwear, bras, tees and totes, with active promotions (e.g. "Plastic-Free July"), and its Instagram/Facebook are active. The company reported over $500,000 in 2022 sales, expanded its product range through 2023, and has been independently reviewed as recently as 2025. It is not defunct.
H3 Q5: Is [Brand] fast fashion? Is KENT fast fashion?
Answer 5 KENT is a slow-fashion / small-batch sustainable brand, not fast fashion. It sells a tight, essentials-focused range (underwear, bras, basic tees, totes) rather than high-volume seasonal drops, uses single-fiber organic cotton for compostability, and is a small founder-led DTC operation. It is a mid-to-premium priced basics brand (briefs around $20+; multipacks higher), consistent with slow fashion rather than disposable fast fashion.
Answer 6 Certifications: The core fabric is GOTS-certified (Global Organic Textile Standard) organic Pima cotton. Important distinction: the certifications KENT cites attach to its supply chain partners, not to KENT as a corporate entity. The Peru cotton partner is described as GOTS-, USDA-, EU-organic- and Fair Trade-certified (World Fair Trade Organization), and the brand states the Peruvian factory/farm partner holds B Corp certification. OEKO-TEX certification is cited only for the soy-based inks used on packaging/tagless labels. The brand also references OCS, BCI and GRS at the manufacturing-facility level. There is no verifiable evidence that KENT itself (the LA company) is a certified B Corporation. The B Corp claim points to its supplier. No European Flax certification (KENT uses cotton, not linen).
Answer 7 KENT does not publicly document a recognised textile certification such as GOTS or OEKO-TEX in the sources we checked. What we can confirm is the material itself: our scan of 42 KENT styles found 100.0% is 100% plant fibre, so KENT's natural-fibre standing rests on its composition rather than a certificate.
Methodology note (page footer) How we scan. Every figure on this page comes from the Throne Standard scan: we read the fibre composition off each live product on the brand's own site, style by style, and count only single-fibre plant cloth (cotton, linen, hemp) as natural. Animal fibres such as wool, silk and cashmere and plastic-based synthetics such as polyester, nylon and elastane sit outside the plant-fibre figure, and regenerated fibres such as viscose, bamboo, modal and Tencel are counted as semi-synthetic. Percentages are calculated over the styles that state a composition; anything unlabelled is shown separately.
Answer 8 Our scan of all 41 Kent styles found 100% of the range is 100% plant fibre, with 0% animal fibre, 0% synthetic and 0% semi-synthetic. That composition is the measurable fact behind what KENT is made of, so check the specific KENT label for any individual piece.
Contact Email hello@wearkent.com
Cotton: named farm / region / co-op Farm not named publicly. Kent states its cotton farm is GOTS and Fairtrade certified; Kent also attributes WFTO and B Corp certification to the farm, which cannot be independently verified because the farm is unnamed.
Dye house: name + country Minimal processing; soy based Oeko-Tex inks
Brand site readable yes
Recycled and circular 1 of 2
Take-back / repair scheme 1 wearkent.com
Energy, water and land 1 of 2
PFAS / durable water repellent PFAS-free (brand claim) causeartist.com
Claims and evidence 8 of 17
Verified by HTT research (brand policy pages)
Verification status
What this means
Excluded items
Why excluded
Excluded items
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Place and access 1 of 1
Location Kent are located in Los Angeles, California in United States.
Delivery and shipping 3 of 3
Shipping Free shipping is offered on all Kent orders over $100 within the US.
Shipping International Kent currently offers international shipping on its organic cotton garments to Canada, the UK and Australia.
Shipping Notes Delivery of Kent orders takes 15 to 20 business days from the date of purchase, and Kent also offers carbon neutral shipping as an option at checkout.
Price and commerce 2 of 7
Price tier $$
SKU count 107
Further detail 25 of 65
Excerpt Is Kent a sustainable clothing brand? See the real fibre breakdown, plant, animal or synthetic, before you buy.
Country United States
Ethics tidd.ly tidd.ly
POC Kent clothing brand ownership is not identified as people of colour.
LGBT Kent clothing brand ownership is not identified as LGBTQ+.
Woman Owned Kent clothing brand is a woman owned clothing brand.
GOTS Kent is not GOTS certified as a company, but uses GOTS certified organic cotton. wearkent.com
GOTS held by na
1% for the planet Kent clothing brand is a member of 1% for the Planet.
Vegan Kent clothing brand is a vegan clothing brand.
Report Post 61199
Dye process Low-impact / GOTS-certified dyes tidd.ly
Clean & Safe: last checked 2026-07-29
Supplier disclosure Partial
Products found 32
Last checked 2026-09-26
Products in catalogue 30
Products read 30
Catalogue read % 100
How it was read Throne identifies the eligible textile products in Kent's catalogue, inspects each product for published material evidence and requires at least 20 scoreable textile SKUs before publishing a brand score. The score uses only products with enough published material information to classify. Brand non-disclosure and technical read failures are reported separately. Non-textile products are excluded rather than counted as a pass or a fail.
Possible flags 4
Website check page identifies as KENT (checked 2026-08-18)
Coverage method pre dash fix Every product listed in the brand's live catalogue is retrieved and its stated fibre composition read individually - from the product page, the store's own product data and its material labels. A fibre percentage is published only when 100% of the catalogue has been read. Items with no clothing textile (gift cards, packaging, jewellery, homeware) are excluded from the percentage rather than counted as a pass or a fail.
Style count 27
Filed under 25 terms held

Boycott lists

5 lists
Every list we check, and what each one says about this brand and its parent. A brand absent from a list is shown as not listed, which is a result, not a gap.
ListResultWhat the list says
BDS Movement bdsmovement.net · priority targets Not listed Checked 2026-09-12 Not named among the current priority boycott, organic-boycott or pressure targets. Consumer boycott targets named by the Palestinian BDS National Committee. Open the source
Ethical Consumer ethicalconsumer.org · current boycotts Not checked Ongoing consumer boycott calls, with the reason and who called it.
No Thanks No Thanks app Not checked Crowd-maintained list of companies to avoid, checked by barcode.
Boycat Boycat app Not checked Campaign-led list covering brands and their parent companies.
Who Profits whoprofits.org Not checked Companies named in the research database on the occupied territories.
A listing is a fact about the list, not our verdict. It sits beside the scan; it does not move the score.

Scored elsewhere

The exact figure each directory publishes for this record, on its own scale. They rate brand policy; we read the product.
DirectoryTheir scoreWhat it measures
Dog Food Advisor 2.5/5 Star rating out of 5, based on ingredient quality and labelling Rates brand policy and published commitments, not the product. We checked 2026-08-24.
Good On You It's a start 1-5: We Avoid / Not Good Enough / It's a Start / Good / Great Rates brand policy and published commitments, not the product. We checked 2026-08-24.
All About Dog Food 2.5/5 their own scale Rates brand policy and published commitments, not the product. We checked 2026-08-24.
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