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AYA (Eco Aya)

AYA (Eco Aya)

AYA (Eco Aya) sells clothes with 50.4% natural plant fibre material across 117 scanned styles. The rest breaks down as 49.6% animal fibre, 0.0% synthetic, 0.0% semi-synthetic and 0.0% with no stated composition.

2026-08-04

The full style-by-style breakdown for AYA (Eco Aya) is being added.

About AYA (Eco Aya)

AYA (Eco Aya) is partly sustainable on materials: our scan of 117 styles found 50.4% plant fibre (0.0% synthetic). DOCUMENTED / VERIFIABLE FACTS: AYA (Eco Aya) is a genuine, currently-trading Peruvian-owned brand founded 2022 by siblings Meli and Rensso Hinostroza; it manufactures in-house in Lima, Peru from organic Pima cotton and alpaca wool; it uses natural/plant-based dyes (indigo, eucalyptus, cochineal), GOTS-certified ink on labels and OEKO-TEX-certified fabric finishing at the component level; it is a P
AYA (Eco Aya) garments are made entirely in Peru. The brand describes itself as a “single origin” manufacturer where every step of the supply chain — from raw materials to finished product — is located in Peru, and it produces garments in-house at its own studio in Lima rather than contracting external factories. Organic Pima cotton is grown and hand-harvested in Peru; alpaca wool is also Peruvian; natural dyeing and fabric finishing occur in Lima. This single-country, in-house model is corroborated by the I’m Plastic Free directory, Live Frankly, and the Fashion Globe investigation.
AYA (Eco Aya), trading as AYA Eco Fashion, is an independent, founder-owned brand launched at the beginning of 2022 by siblings Meli and Rensso Hinostroza, who grew up in a Peruvian family in Los Angeles; no parent company is named on the brand’s site or in independent sources. The brand is a vertically integrated manufacturer that owns its own production studio in Lima, Peru, and sells direct-to-consumer worldwide via two storefronts (US: ecoaya.com; EU: ecoaya.eu). The Fashion Globe investigation (Feb 2026) describes it as a Lima-based company with 11-50 employees. Note: this is a DIFFERENT company from the same-named “AYA Sacred Wear” boho brand handcrafted in Bali (aya.eco) — verify you are looking at ecoaya.com / Peru.
AYA (Eco Aya) is a real, currently-trading legitimate business as of July 2026. Both storefronts are live and operational with active inventory, prices, working carts and current promotions: the US site (ecoaya.com) sells items priced roughly $12-$54 for apparel, and the EU site (ecoaya.eu) sells in euros (e.g. €27.90-€61.30) with worldwide shipping. The brand maintains active social channels (Instagram @eco.aya, Facebook) and appears in independent directories (I’m Plastic Free “Verified listing,” Live Frankly) and a 2026 third-party investigation, all confirming it as an operating company.
AYA (Eco Aya) is a slow, small-batch brand, not fast fashion. It is a small (11-50 employee) vertically integrated manufacturer producing a limited catalogue of staple/basics (t-shirts, underwear, leggings, sweaters, dresses, baby clothes) in its own single Lima studio, reusing leftover fabric rather than mass-producing seasonal drops. Live Frankly explicitly categorises it as “not fast fashion.” Pricing (e.g. £29-£35 tops, €27-€61) and the single-origin in-house model are consistent with a small-scale sustainable operation rather than high-volume fast fashion.
AYA (Eco Aya) is a mixed bag for non-toxicity: 50.4% of its range is plant fibre that breathes and biodegrades, with 0.0% plastic-based synthetics that can shed microplastics. Certifications: AYA (Eco Aya) does NOT hold whole-product third-party certifications such as GOTS, OEKO-TEX, Fair Trade, B Corp, or European Flax, and openly acknowledges this: its sustainability page states “we are aware that certificates do not ensure complete sustainability and non-toxicity.” Instead it references certifications at the component level: its Pima cotton is said to be farmed “according to USDA and GOTS standards” (a standards claim, not a held certificate), fabric finishing is described as “OEKO-TEX certified,” and inner labels are printed with “GOTS certified ink.” The Fashion Globe investigation notes AYA lists these component-by-component (which OEKO-TEX warns against in consumer communications) and that no certificate numbers appear on the site, preventing independent verification. AYA is also a member of the Plastic Pollution Coalition (a membership, not a certification). Specific European Flax, Fair Trade and B Corp status: Not publicly documented (no evidence AYA holds any)..
AYA (Eco Aya) holds the following certifications: AYA (Eco Aya) does NOT hold whole-product third-party certifications such as GOTS, OEKO-TEX, Fair Trade, B Corp, or European Flax, and openly acknowledges this: its sustainability page states “we are aware that certificates do not ensure complete sustainability and non-toxicity. Beyond any paper certification, our scan of 117 AYA (Eco Aya) styles found 50.4% is 100% plant fibre, which is the measurable material fact behind AYA (Eco Aya)’s claims.
Our scan of 117 AYA (Eco Aya) styles found 50.4% is 100% plant fibre, 49.6% animal fibre. The most common fibres in the AYA (Eco Aya) styles we read were wool and cotton. That composition is the measurable fact behind what AYA (Eco Aya) is made of, so check the specific AYA (Eco Aya) label for any individual piece.
How we scan. Every figure on this page comes from the Throne Standard scan: we read the fibre composition off each live product on the brand’s own site, style by style, and count only single-fibre plant cloth (cotton, linen, hemp) as natural. Animal fibres such as wool, silk and cashmere and plastic-based synthetics such as polyester, nylon and elastane sit outside the plant-fibre figure, and regenerated fibres such as viscose, bamboo, modal and Tencel are counted as semi-synthetic. Percentages are calculated over the styles that state a composition; anything unlabelled is shown separately.

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