We analysed 18 Gen See products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.
Coverage: Partial read: ingredient lists were published for 18 of 24 products, 75 percent of the catalogue. No average is shown, because a figure drawn from part of a catalogue is not the figure for the range.
| Product | Natural | Ingredients | Flagged |
|---|---|---|---|
| The Carolyn Edit | 86% | 29 | 0 |
| All About Eyes Collector’s Edition | 86% | 29 | 0 |
| Arch Support Clear Brow Sculpt | 94% | 18 | 0 |
| The Vault | 89% | 19 | 0 |
| The Lip Kits | 90% | 30 | 3 |
| Seriously Jelly 24H Hydrating Lip Color | 83% | 29 | 3 |
| Mixed Media Matte Liquid Eyeshadow | 89% | 19 | 0 |
| Cruise Liner Eye Pencil | 86% | 28 | 4 |
| Straight Flush Glow Sticks | 97% | 29 | 1 |
| Clean Sheen Cheek + Lip Color | 93% | 27 | 2 |
| Mixed Media Metallic Liquid Eyeshadow | 88% | 16 | 1 |
| Mixed Media Must Haves | 89% | 19 | 0 |
| Cruise Liner Lip Pencil | 90% | 30 | 3 |
| Comfort Level Lip Mask | 100% | 22 | 0 |
| Pick Me Up Lip Matte Lipstick | 93% | 28 | 2 |
| Arch Support Brow Powder Gel | 78% | 23 | 1 |
| Spectator Sport Mascara | 87% | 30 | 0 |
| Clean Sheen Lip Gloss | 77% | 13 | 2 |
Tap a product to open its ingredient list, a flagged count to jump straight to the flagged ones, or a column heading to sort.
The full ingredient by ingredient breakdown of all 18 Gen See products (438 ingredients, each categorised by function, origin and safety concern) is free with an account.
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Claims made for this brand that could not be confirmed in a certifier's own register. A brand website is a claim, not a source.
The brand's vegan claim should not be presented as Vegan Society certified. No matching trademark registration was found in that register, so it remains an ingredient based brand claim rather than an independently verified one.
Why there is no score: Partial read. No score is published. Ingredient lists were obtained for 18 of 24 products, 75 percent of the catalogue. The other 6 products publish no ingredient list that could be read. A percentage drawn from part of a catalogue is not a figure for the range, so none is shown.
Catalogue 24 products, 18 with an ingredient list, 6 without.
Last checked 22 July 2026.
| Directory | Mark | What it measures | Checked |
|---|---|---|---|
| Cruelty-Free Kitty | Cruelty-free | Animal testing policy, including parent company and third-market sales | n/a |
| Leaping Bunny | Certified | Audited no-animal-testing commitment across the supply chain | n/a |
| EWG Skin Deep | No EWG rating found. | Ingredient hazard and data availability, product by product | n/a |
| The Throne Scan | 3/5Part natural and Ethical | Read from the composition of what Gen See actually sells. | 2026-07-22 |
Publishes where it is made.