By the numbers
The smart read on UpCircle Beauty
Eco rating
Recordedn/a/5
Recorded eco rating
Listings recorded
Listing data133 listings in the listing record
Every entry, recorded
Every recorded entry, with its finding
133 listings2026-08-19 checked133 on record
| # | Line | Finding | Class |
|---|---|---|---|
| 001 | Conditioner Crème with Plant Keratin + Panthenol - Jumbo | Name: Aqua (Water) · Origin: natural · Name: Glycerine · Origin: natural · Name: Betaine · Origin: synthetic · Name: Prunus Amygdalus Dulcis (Sweet Almond) Oil · Origin: natural · Name: Distearoylethyl Dimonium Chloride · Origin: synthetic · Name: Citrus Aurantium Dulcis (Orange) Peel Wax · Origin: natural · Name: Hydrolyzed Corn Protein · Origin: synthetic · Name: Arachidyl Alcohol · Origin: synthetic · Name: Hydrolyzed Wheat Protein · Origin: synthetic · Name: Butyrospermum Parkii (Shea) Butter · Origin: natural · Name: Cetearyl Alcohol · Origin: synthetic · Name: Hydrolyzed Soy Protein · Origin: synthetic · Name: Gluconolactone · Origin: synthetic · Name: Hydrogenated Ethylhexyl Olivate · Origin: synthetic · Name: Behenyl Alcohol · Origin: synthetic · Name: Arachidyl Glucoside · Origin: synthetic · Name: Hydroxypropyl Guar Hydroxypropyltrimonium Chloride · Origin: synthetic · Name: Squalane · Origin: synthetic · Name: Panthenol · Origin: synthetic · Name: Xanthan Gum · Origin: natural · Name: Tocopherol · Origin: synthetic · Name: Hydroxyethylcellulose · Origin: synthetic · Name: Hydrogenated Olive Oil Unsaponifiables · Origin: synthetic · Name: Citric Acid · Origin: synthetic · Name: Cymbopogon Flexuosus Oil · Origin: natural · Name: Calcium Gluconate · Origin: synthetic · Name: Sodium Benzoate · Origin: synthetic · Name: Leuconostoc/Radish Root Ferment Filtrate · Origin: synthetic · Name: Citral · Origin: synthetic · Name: Geraniol · Origin: synthetic · Name: Linalool · Origin: synthetic · Name: Limonene · Origin: synthetic · Name: Isoeugenol · Origin: synthetic · Name: Eugenol · Origin: synthetic · Name: Citronellol*. *Natural constituent of essential oils listed · Origin: synthetic | Unclassified |
| 002 | The Daily Duo: Foaming Face Wash + Moisturiser | Name: Powder to Foam Face Wash. 97% NATURAL INGREDIENTS: Zea Mays (Corn) Starch · Origin: natural · Name: Sodium Cocoyl Isethionate · Origin: synthetic · Name: Sodium Lauroyl Glutamate · Origin: synthetic · Name: Diglycerin · Origin: synthetic · Name: Oryza Sativa (Rice) Lees Extract · Origin: natural · Name: Salix Alba (Willow) Bark Extract · Origin: natural · Name: Oryza Sativa (Rice) Powder · Origin: natural · Name: Camellia Sinensis Leaf Powder · Origin: natural · Name: Centella Asiatica Leaf/Stem Powder · Origin: natural · Name: Chamomilla Recutita (Matricaria) Flower Extract · Origin: natural · Name: Allantoin · Origin: synthetic · Name: Papain · Origin: unknown · Name: Panthenol · Origin: synthetic · Name: Maltodextrin · Origin: synthetic · Name: Glucose · Origin: synthetic · Name: Glycerin · Origin: synthetic · Name: Aqua (Water) · Origin: natural · Name: 2-Hexanediol · Origin: synthetic | Unclassified |
| 003 | Powder to Foam Face Wash with Willow Bark + Papaya Enzymes | Name: Zea Mays (Corn) Starch · Origin: natural · Name: Sodium Cocoyl Isethionate · Origin: synthetic · Name: Sodium Lauroyl Glutamate · Origin: synthetic · Name: Diglycerin · Origin: synthetic · Name: Oryza Sativa (Rice) Lees Extract · Origin: natural · Name: Salix Alba (Willow) Bark Extract · Origin: natural · Name: Oryza Sativa (Rice) Powder · Origin: natural · Name: Camellia Sinensis Leaf Powder · Origin: natural · Name: Centella Asiatica Leaf/Stem Powder · Origin: natural · Name: Chamomilla Recutita (Matricaria) Flower Extract · Origin: natural · Name: Allantoin · Origin: synthetic · Name: Papain · Origin: unknown · Name: Panthenol · Origin: synthetic · Name: Maltodextrin · Origin: synthetic · Name: Glucose · Origin: synthetic · Name: Glycerin · Origin: synthetic · Name: Aqua (Water) · Origin: natural · Name: 2-Hexanediol · Origin: synthetic | Unclassified |
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ParabensPreservative
Synthetic preservatives (methyl-, propyl-). Common avoid for hormone concerns.
Not found in any of the 133 recorded products.
Checked against all 133 recorded products in this listing, not unscanned products.
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Recorded findings for UpCircle Beauty
The first 3 recorded entries are shown in this preview.
- Conditioner Crème with Plant Keratin + Panthenol - Jumbo · Name: Aqua (Water) · Origin: natural · Name: Glycerine · Origin: natural · Name: Betaine · Origin: synthetic · Name: Prunus Amygdalus Dulcis (Sweet Almond) Oil · Origin: natural · Name: Distearoylethyl Dimonium Chloride · Origin: synthetic · Name: Citrus Aurantium Dulcis (Orange) Peel Wax · Origin: natural · Name: Hydrolyzed Corn Protein · Origin: synthetic · Name: Arachidyl Alcohol · Origin: synthetic · Name: Hydrolyzed Wheat Protein · Origin: synthetic · Name: Butyrospermum Parkii (Shea) Butter · Origin: natural · Name: Cetearyl Alcohol · Origin: synthetic · Name: Hydrolyzed Soy Protein · Origin: synthetic · Name: Gluconolactone · Origin: synthetic · Name: Hydrogenated Ethylhexyl Olivate · Origin: synthetic · Name: Behenyl Alcohol · Origin: synthetic · Name: Arachidyl Glucoside · Origin: synthetic · Name: Hydroxypropyl Guar Hydroxypropyltrimonium Chloride · Origin: synthetic · Name: Squalane · Origin: synthetic · Name: Panthenol · Origin: synthetic · Name: Xanthan Gum · Origin: natural · Name: Tocopherol · Origin: synthetic · Name: Hydroxyethylcellulose · Origin: synthetic · Name: Hydrogenated Olive Oil Unsaponifiables · Origin: synthetic · Name: Citric Acid · Origin: synthetic · Name: Cymbopogon Flexuosus Oil · Origin: natural · Name: Calcium Gluconate · Origin: synthetic · Name: Sodium Benzoate · Origin: synthetic · Name: Leuconostoc/Radish Root Ferment Filtrate · Origin: synthetic · Name: Citral · Origin: synthetic · Name: Geraniol · Origin: synthetic · Name: Linalool · Origin: synthetic · Name: Limonene · Origin: synthetic · Name: Isoeugenol · Origin: synthetic · Name: Eugenol · Origin: synthetic · Name: Citronellol*. *Natural constituent of essential oils listed · Origin: synthetic
- The Daily Duo: Foaming Face Wash + Moisturiser · Name: Powder to Foam Face Wash. 97% NATURAL INGREDIENTS: Zea Mays (Corn) Starch · Origin: natural · Name: Sodium Cocoyl Isethionate · Origin: synthetic · Name: Sodium Lauroyl Glutamate · Origin: synthetic · Name: Diglycerin · Origin: synthetic · Name: Oryza Sativa (Rice) Lees Extract · Origin: natural · Name: Salix Alba (Willow) Bark Extract · Origin: natural · Name: Oryza Sativa (Rice) Powder · Origin: natural · Name: Camellia Sinensis Leaf Powder · Origin: natural · Name: Centella Asiatica Leaf/Stem Powder · Origin: natural · Name: Chamomilla Recutita (Matricaria) Flower Extract · Origin: natural · Name: Allantoin · Origin: synthetic · Name: Papain · Origin: unknown · Name: Panthenol · Origin: synthetic · Name: Maltodextrin · Origin: synthetic · Name: Glucose · Origin: synthetic · Name: Glycerin · Origin: synthetic · Name: Aqua (Water) · Origin: natural · Name: 2-Hexanediol · Origin: synthetic
- Powder to Foam Face Wash with Willow Bark + Papaya Enzymes · Name: Zea Mays (Corn) Starch · Origin: natural · Name: Sodium Cocoyl Isethionate · Origin: synthetic · Name: Sodium Lauroyl Glutamate · Origin: synthetic · Name: Diglycerin · Origin: synthetic · Name: Oryza Sativa (Rice) Lees Extract · Origin: natural · Name: Salix Alba (Willow) Bark Extract · Origin: natural · Name: Oryza Sativa (Rice) Powder · Origin: natural · Name: Camellia Sinensis Leaf Powder · Origin: natural · Name: Centella Asiatica Leaf/Stem Powder · Origin: natural · Name: Chamomilla Recutita (Matricaria) Flower Extract · Origin: natural · Name: Allantoin · Origin: synthetic · Name: Papain · Origin: unknown · Name: Panthenol · Origin: synthetic · Name: Maltodextrin · Origin: synthetic · Name: Glucose · Origin: synthetic · Name: Glycerin · Origin: synthetic · Name: Aqua (Water) · Origin: natural · Name: 2-Hexanediol · Origin: synthetic
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The story
About UpCircle Beauty
Details
Brand nameUpCircle Beauty
Websitehttps://upcirclebeauty.com
CountryUnited Kingdom
Price RangeAffordable-to-mid
Certifications
OrganicPartial
VeganYes
Cruelty FreeYes
Who is behind it
Parent / Mother CompanyFounder-owned and independent. Legal entity Optiat Ltd, trading as UpCircle Beauty (company number 09961851, incorporated 20 January 2016, listed Active at Companies House). Founded by siblings Anna and William Brightman, who rebranded the business from Optiat to UpCircle. No external parent.
Verification statusverified
Scan coverage
Last checked2026-08-19
Verified byHTT ingredient scan of brand-published INCI
Clean & Safe: last checked2026-08-05
How this date was establishedverified
Products in catalogue132
Products read132
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Confirmed at the source
What we read and checked
Read the evidence and its qualifications alongside each finding.
UpCircle Beauty · listing photograph
133 listings
Recorded findings available in this listing
Recorded data
Evidence specific to UpCircle Beauty
RecordedConditioner Crème with Plant Keratin + Panthenol - JumboName: Aqua (Water) · Origin: natural · Name: Glycerine · Origin: natural…
RecordedThe Daily Duo: Foaming Face Wash + MoisturiserName: Powder to Foam Face Wash. 97% NATURAL INGREDIENTS: Zea Mays (Corn)…
RecordedPowder to Foam Face Wash with Willow Bark + Papaya EnzymesName: Zea Mays (Corn) Starch · Origin: natural · Name: Sodium Cocoyl…
RecordedMystery Box - Worth £1000 flagged ingredients
A preview of this listing’s own recorded findings.
At a glance
Recorded features & ownership
Every product read ingredient by ingredient against its published list. Where nothing is stated, it is recorded as undisclosed rather than assumed.
Listings scanned
132
Natural
46.1%
of the read range
Eco score
3
Part natural3 out of 5
from the natural share
Ingredient distribution132 listings · shares as published
Natural46.1%
Not natural53.9%
Certifications & claims
What the sources support
VeganBrand-attested
Yes
Cruelty FreeBrand-attested
Yes
After use
Care, repair & end of life
The full record
Every field we hold on UpCircle Beauty
The field values retain the source’s wording and qualifications. A preview is shown where the full report is not available to your account.
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02
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04
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06
Try
01Certificationssharedgood
OrganicPartial
VeganYes
Cruelty FreeYes
02Ownership & legal entityowngood
Parent / Mother CompanyFounder-owned and independent. Legal entity Optiat Ltd, trading as UpCircle Beauty (company number 09961851, incorporated 20 January 2016, listed Active at Companies House). Founded by siblings Anna and William Brightman, who rebranded the business from Optiat to UpCircle. No external parent.
Ownership StakeCo-founding siblings Will and Anna
03Sourcing & supply chainsharedgood
Publishes Full IngredientsYes
PackagingGlass, refillable, recyclable
Ingredient hazard (Yuka style)Moderate
04Scan coverage & transparencysharedwatch
Verification statusverified
Last checked2026-08-19
Verified byHTT ingredient scan of brand-published INCI
05Possible flagssharedwatch
Why no scoreNot assessed: 55 of 133 catalogue products have complete, fully classified INCI; unknown ingredient share 1.8%.
06Other recorded detailssharedgood
Brand nameUpCircle Beauty
WebsiteVisit site
Buy LinkShop link (affiliate)
The complete field ledgerMembership unlocks every recorded field on this brand.
Explore membershipVerdict
Recorded verdict: NOT ASSESSED. Catalogue read 54.1%.
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How UpCircle Beauty compares across published ratings
Ingredient reality
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Last checked 2026-08-19 · verified · Ask us to rescan this listing