clothing · The Simple Folk are located in Brighton, England in United Kingdom, with fulfilment in the United States and manufacturing in India and Portugal.

The Simple Folk

New source-backed details (4)

Added 16 October 2026. Brand statements are attributed; these details do not establish a new score.

Material tier
100% natural fibres
Source · 2026-10-15T00:57:05.618988+00:00
01. MATERIALS 100% natural fibres
Where manufactured
India, Portugal and Italy
Source · 2026-10-15T00:57:05.618988+00:00
Our collections are thoughtfully produced with trusted partners in India, Portugal and Italy.
Platform
shopify
Source · 2026-10-15T00:57:05.618988+00:00
we use Shopify to power our online store
Evidence
we use Shopify to power our online store
Source · 2026-10-15T00:57:05.618988+00:00
we use Shopify to power our online store
VerdictThrone Score
3.1/5

Composition breakdown

112 assessed products · disclosed compositions only

  • Plant-only107 (95.5%)
  • Animal-derived0 (0%)
  • Semi-synthetic0 (0%)
  • Synthetic0 (0%)
  • Blended fibres5 (4.5%)
Product classifications of disclosed compositions, not fibre-weight percentages. Blended products can contain plant, animal or synthetic fibres. 1 unread products are not included in this score.
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What the full report adds
The product table, row by row
Named suppliers, where they were recorded
Certificate checks, with the source and date
The source behind each figure
What was not disclosed

Filed under

Baby & Toddler Kids Clothing Sustainable GOTS OEKO-TEX Woman Owned Activewear Babygrows Bandanas Coats & Jackets Denim Dresses Hats Hemp Jeans Jumpers & Cardigans Jumpsuits Kids Leggings Linen Organic Cotton Pyjamas Scarves School Uniform Sleepwear Trousers Europe UK Festival Outfits Prom Dresses Best Friend Gift Ideas Gift Ideas Sustainable Back to School Sustainable Gifts for Brother Sustainable Gifts for Her Sustainable Gifts for Him Sustainable Gifts for Sister Sustainable Gifts for Teens

About The Simple Folk

Recorded findings grouped by subject. Blue bars show field completeness, not a score. Saved statements must be read with their source dates and evidence limits.

Materials and composition

8 of 18 fields recorded
Fibre Breakdown

91 (88.3%) 100% plant fibre (organic cotton, linen, hemp) | 12 (11.7%) synthetic (polyester, nylon, elastane)

Fibre Breakdown (table)

FibreStyles%Measure100% plant fibre (organic cotton, linen, hemp)9188.3%Naturalsynthetic (polyester, nylon, elastane)1211.7%Synthetic

Incomplete composition explanation

No incomplete percentage compositions were recorded.

Key facts plant materials

Organic cotton

Key facts animal materials

None

Key facts chemical materials

None

Key facts synthetic materials

None to minimal (elastane in ribbing only)

Material tier

100% natural fibres

Certification

7 of 14 fields recorded
GOTS

The Simple Folk states it uses GOTS certified organic cotton for most of its range, but it is not listed as a certified entity in the official GOTS public database (checked 14 August 2026), so the claim is brand stated only.

Recorded on this listing. Not a reviewed certificate or register result.

OEKO-TEX® Standard 100

The Simple Folk clothing brand states that its dyes are OEKO-TEX certified.

Recorded on this listing. Not a reviewed certificate or register result.

Vegan

Brand declares vegan: Not confirmed.

Animal-derived fabrics found: Not confirmed.

Ownership and legal entity

1 of 17 fields recorded
Owner

The Simple Folk was co founded in 2018 by Jamie Morea and Abigail Brown, and is now part of the Inside Out collective led by Suzy Amis Cameron.

Energy, water and land

1 of 1 fields recorded
PFAS / durable water repellent

PFAS-free (verified)

Read recorded source

Place and access

1 of 1 fields recorded
Location

The Simple Folk are located in Brighton, England in United Kingdom, with fulfilment in the United States and manufacturing in India and Portugal.

Delivery and shipping

3 of 3 fields recorded
Shipping

The Simple Folk clothing brand ships within the United States, with free shipping over $150.

Shipping International

International: ships internationally.

Shipping Notes

The Simple Folk clothing brand's clothing is organic cotton throughout, including its knitwear; only some jeans have a trace of elastane in the encased waistband.

Price and commerce

2 of 14 fields recorded
Price

$$$

Platform

shopify

Scan result

14 of 34 fields recorded
Total Styles Scanned

113

Clean & Safe: last checked

2026-07-29

Sources checked

Checked scanner source: shopify. Throne identified 113 catalogue products. 112 were treated as eligible textile products for this textile assessment and 1 non-textile product was excluded from the textile denominator.

Composition/material disclosure: 95.5%. 107 of 112 readable eligible textile products published enough material information to classify. 5 readable products did not.

Technical scan coverage: 100.0%. Throne successfully reached a definite readable outcome for 112 of 112 identified eligible textile products. 0 products were left as a technical read failure, not counted as brand non-disclosure.

Products found

113

Products with a fibre list

107

Products with no fibre list

5

Last checked

2026-11-07T13:57:55+00:00

Products in catalogue

113

Products read for the catalogue

112

Worst-case complete result (%)

88.3

Best-case complete result (%)

88.3

Public qualification note

Direct saved-SKU scan recalculation: all 103 in-scope CSV rows carry a classification; 91 are fully plant fibre. The saved export retains 0 row-level source URLs. This is a CSV-derived catalogue result, not a fresh source-URL verification.

Clean verdict

Mostly natural

Total SKUs for price coverage

113

Identity

4 of 7 fields recorded
Brand Name

The Simple Folk

Country

United Kingdom

Contact Email

hello@thesimplefolk.co

Woman Owned

The Simple Folk clothing brand was co founded by two women and is now led by a woman chief executive.

Features

5 of 7 fields recorded
About

The Simple Folk is a children's clothing brand making baby and children's clothing from GOTS certified organic cotton, sold from the United States and made in India and Portugal.

Co founded in 2018 by Jamie Morea and Abigail Brown, the brand keeps even its chunky knitwear in organic cotton rather than wool. The Simple Folk keeps its clothing plant fibre, with only a trace of elastane in the encased waistbands of some jeans, and no animal fibre.

Excerpt

Is The Simple Folk a sustainable clothing brand? See the real fibre breakdown, plant, animal or synthetic, before you buy.

Feature 2

The Simple Folk clothing brand knits its chunky sweaters and cardigans from organic cotton rather than wool, keeping the range plant fibre.

Feature 3

The Simple Folk clothing brand keeps synthetics to a trace of elastane in the encased waistbands of some jeans, with the body fabric remaining 100% organic cotton.

Further detail

7 of 45 fields recorded
POC

The Simple Folk clothing brand ownership is not identified as people of colour.

LGBT

The Simple Folk clothing brand ownership is not identified as LGBTQ+.

1% for the planet

The Simple Folk clothing brand is not a member of 1% for the Planet.

Microplastic shedding

Low

Read recorded source
Supplier disclosure

None

Dye house: name + country

Not disclosed (uses OEKO-TEX certified non-toxic dyes)

Boycott lists

Is this brand named on each list? Results refer to the linked list and dated source data, including documented aliases.

BDS Movement

Checked 2026-10-03

The brand and its documented aliases are not named in this source snapshot. Parent-company links require separate evidence.

Read list evidence

Ethical Consumer

Checked 2026-10-03

The brand and its documented aliases are not named in this source snapshot. Parent-company links require separate evidence.

Read list evidence

No Thanks

No dated source record is stored for this list.

Boycat

No dated source record is stored for this list.

Who Profits

No dated source record is stored for this list.

List membership is separate from the Throne Score. A missing source dataset is not a verified No.

Scored elsewhere

Saved directory results, each on its own scale. These are separate from the Throne Score; Google ratings are visitor reviews.

DirectoryTheir resultScale and source date
Good On YouGood On YouIt's a start1-5: We Avoid / Not Good Enough / It's a Start / Good / Great

People: It's a start · Planet: Good · Animals: Not good enough · Notes: The Simple Folk is a children's wear label designed for comfort to support childhood adventure and play.


Directory assessment date February 2023
Checked 2026-08-24
Read directory source

Represent this business? Provide missing evidence or request a correction. Source evidence and independent authority review are required.