Verdict: PROVISIONAL

Black-owned indie; states no animal testing (not yet formally certified)

Ingredient transparencyFull ingredient list read and categorised
OwnershipIndependent (founder Chichi Eburu) (Founder-owned)
Where madeContract manufacturers
PriceBudget
Cruelty freeYes
VeganPartial
OrganicNo
CertificationsNone formal; CFK-verified cruelty-free (self-declared no animal testing)
PackagingCardboard/plastic
External ratingsCFK cruelty-free
Lab testedNot publicly disclosed
Clinical studiesNot published
CaveatNot certified by Leaping Bunny/PETA yet; CFK notes it clearly states no animal testing; many but not all products vegan

Why there is no score: Partial read. This verdict is provisional. Only part of the catalogue could be read and the certifications listed have not been checked against the certifiers own registers, so the evidence does not yet support a settled verdict. No score is published. Ingredient lists were obtained for 46 products, but the brand's product listing did not respond when the total catalogue size was measured, so the share of the range covered is unknown. Without a denominator a percentage would be meaningless.
Last checked 22 July 2026.

Not yet independently verified. The certifications listed for this brand are as the brand states them. They have not yet been checked against the certifiers own registers, so they should be read as a claim rather than a confirmed fact.

Juvia’s Place ingredient report

We analysed 46 Juvia’s Place products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.

46
products
129
flagged

Most common flags: PHENOXYETHANOL, DIMETHICONE, POLYMETHYLSILSESQUIOXANE, Phenoxyethanol, Dimethicone, Phenoxyethanol. May Contain, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, Microcrystalline Wax, Polysorbate 20, SILICA DIMETHYL SILYLATE, STEARYL DIMETHICONE, Disodium Edta

Coverage: Ingredient lists were read for 46 products. The size of the full catalogue could not be established, so no average is shown.

Analyst note: Ingredient lists were read for 46 products. The brand's total catalogue size could not be measured, so the share of the catalogue covered here is not known.

ProductNaturalIngredientsFlagged
Blushed and Bronzed Blurring pro palettes92%121
I am My Skin Foundation Sticks85%483
Blushed Rose Palette90%202
Bronzed Rustic Palette83%183
Beautiful Big Lip {BBL} Plumpers80%418
BRONZED LIQUID BRONZER76%214
LONG WEAR LIP PENCIL100%120
The Violets Palettes83%233
The Nudes Palette84%193
NUBIAN SHADOW STICKS100%140
EGYPTIAN PEN EYELINER - NOIR71%71
Olori 3 Palette83%183
The Wahala Palette88%263
Culture 2 Palette87%314
Blushed Liquid BlushLighter87%150
Culture 2 Liquid Eyeshadow64%142
Afrogalactic Glitter Liner71%171
BRONZED CREAM BRONZER96%241
Blushed Liquid Blush85%130
I Am Magic Natural Radiance Foundation85%394
The Candy Shop Lip Gloss72%259
The Coffee Shop Palette88%263
Nubian Earth Lip Gloss86%285
Nubian Earth Palette87%314
Culture Duochrome Liquid Eyeshadow88%80
Culture Palette88%263
The Vitamic™ C Treatment Wipes62%133
The AHA / BHA / PHA Peel Pads81%164
The Rebel Mint Palette85%203
The Rebel Greys Palette85%203
Luxe Lip Liner76%172
The Nude Velvety Matte Lipstick84%193
Lip Gloss88%81
The Berries Palette86%223
Warrior 3 Palette83%233
I Am Magic Concealer75%245
I Am Magic Velvety Matte Foundation70%338
Heroine Glow II Highlighter81%325
The Warrior 2 Palette75%122
The Nubian Loose Highlighter - Nefertiti71%72
The Nubian Loose Highlighter - Nubia71%72
The Warrior Palette75%122
The Festival Palette80%102
The Zulu Palette80%102
The Saharan Palette73%112
The Nubian Palette73%112

Full ingredient breakdown

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See every ingredient

The full ingredient by ingredient breakdown of all 46 Juvia’s Place products (903 ingredients, each categorised by function, origin and safety concern) is free with an account.

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