Verdict: GENUINE

Leaping Bunny certified, 100% vegan; wildcrafted Wyoming botanicals

Ingredient transparencyFull ingredient list read and categorised
OwnershipAlpyn Beauty is independently owned. Kendra Kolb Butler, its founder and formulator, launched the brand from Jackson Hole, Wyoming in 2019 after a career in clinical skincare with brands including Givenchy, Clarins and Dr. Dennis Gross Skincare. No parent company or acquisition appears on record. (Founder-owned)
Where madeWildcrafted actives are harvested in Jackson Hole, Wyoming; the manufacturing site for finished formulas is not disclosed.
PriceMid-range
Cruelty freeYes
VeganYes
OrganicPartial
CertificationsLeaping Bunny US's own register lists Alpyn as certified since 2018, matching the 'Leaping Bunny certified' claim made on the brand's own site. PETA's Beauty Without Bunnies list carries no entry for the brand under this name. No matching entry could be found in B Lab's archived B Corp company register or in COSMOS's certified products company list.
Sold in mainland ChinaCruelty-Free Kitty verifies the brand is not sold anywhere animal testing is required, including mainland China; Leaping Bunny certified.
Palm oilNo public disclosure found.
PackagingRecyclable; glass
Good On YouNo Good On You directory rating found.
EWGProducts appear in the EWG Skin Deep database at product level; no EWG Verified certification found.
External ratingsCFK cruelty-free & vegan; Leaping Bunny
Lab testedNot publicly disclosed
Clinical studiesNot published
ControversiesNo controversies found in press or watchdog coverage.
CaveatThe FAQ claim that products are 'all-natural and contain no chemicals' is not a defensible statement, and the anti-overharvest claim rests entirely on the brand's own word with no third-party wildcrafting certification.
Wrong claims vs the source

Claims made for this brand that could not be confirmed in a certifier's own register. A brand website is a claim, not a source.

The brand's 'Vegan' formula claim is not independently confirmed by a named vegan certifying body such as the Vegan Society. Leaping Bunny certifies against animal testing, not ingredient veganism, so the vegan wording should be treated as the brand's own formulation claim rather than a third party certified one.

Sources checked:
Ownership and founding https://alpynbeauty.com/pages/our-story
Leaping Bunny certification since 2018 https://www.leapingbunny.org/brand/alpyn
Absence from PETA's cruelty free list https://crueltyfree.peta.org/?s=alpyn
Absence from B Lab's archived B Corp company register http://web.archive.org/cdx/search/cdx?url=bcorporation.net/en-us/find-a-b-corp/company/&matchType=prefix
Brand's own Leaping Bunny and vegan claims https://alpynbeauty.com/

Why there is no score: Partial read. No score is published. Ingredient lists were obtained for 10 products, but the brand's product listing did not respond when the total catalogue size was measured, so the share of the range covered is unknown. Without a denominator a percentage would be meaningless.
Last checked 22 July 2026.

Alpyn Beauty ingredient report

We analysed 10 Alpyn Beauty products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.

10
products
18
flagged

Most common flags: Benzyl Alcohol, Salicylic Acid, Silica Dimethyl Silylate, Citrus Aurantium Dulcis (Orange) Peel Oil, Linalyl Acetate, Linalool, Camphor, Limonene, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Menthol, Eucalyptus Globulus Leaf Oil, Phenethyl Alcohol

Coverage: Ingredient lists were read for 10 products. The size of the full catalogue could not be established, so no average is shown.

Analyst note: Ingredient lists were read for 10 products. The brand's total catalogue size could not be measured, so the share of the catalogue covered here is not known.

ProductNaturalIngredientsFlagged
Double Polishing Peel100%621
Super Sculpt Serum94%321
Hydrating Firming Serum97%290
Line-Filling Eye Balm93%452
Melt Moisturizer98%506
Clarifying Facial Oil97%381
Instant Bright Eye92%510
Pore Perfecting Liquid98%413
Barrier Repair Cream98%440
Hydrating Cold Cream Cleanser97%344

Full ingredient breakdown

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See every ingredient

The full ingredient by ingredient breakdown of all 10 Alpyn Beauty products (426 ingredients, each categorised by function, origin and safety concern) is free with an account.

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