100% naturally derived vegan fragrance
| Ingredient transparency | Full ingredient list read and categorised |
| Ownership | Independent |
| Where made | Made in small batches in Heretic's Los Angeles studio. |
| Cruelty free | Yes |
| Vegan | Yes |
| Organic | Partial |
| Certifications | Credo Clean Standard (retailer standard; not an independent certification) |
| Sold in mainland China | Ships only within the US, Canada, the EU, the UK and Australia because of perfume alcohol regulations, so there are no mainland China sales. |
| Palm oil | No public disclosure found. |
| Good On You | Not rated by Good On You. |
| EWG | No EWG Skin Deep brand listing found. |
| External ratings | Credo Clean only |
| Controversies | Founder Douglas Little created Goop's This Smells Like My Vagina candle, which the brand still hosts a page for and which attracted heavy press scrutiny of Goop's marketing. |
| Caveat | Still trading with active 2026 collections, but its vegan and cruelty-free by intention wording is self declared and Heretic does not appear in the Leaping Bunny certified directory. No independent certification. The only marks this brand carries are retailer standards, set by the shop that sells it rather than by a certifier. |
| Reports note | <p>Radical ingredient transparency; no COAs</p> |
Why there is no score: Partial read. This verdict is provisional. Only part of the catalogue could be read and the certifications listed have not been checked against the certifiers own registers, so the evidence does not yet support a settled verdict. No score is published. Ingredient lists were obtained for 8 of 101 products, 8 percent of the catalogue. The other 93 products publish no ingredient list that could be read. A percentage drawn from part of a catalogue is not a figure for the range, so none is shown.
Catalogue 101 products, 8 with an ingredient list, 93 without.
Last checked 22 July 2026.
Not yet independently verified. The certifications listed for this brand are as the brand states them. They have not yet been checked against the certifiers own registers, so they should be read as a claim rather than a confirmed fact.
We analysed 8 Heretic products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.
Most common flags: Heretic Parfum, For fans of our Smudge parfum
Coverage: Partial read: ingredient lists were published for 8 of 101 products, 8 percent of the catalogue. No average is shown, because a figure drawn from part of a catalogue is not the figure for the range.
Analyst note: PARTIAL READ: ingredient lists were found for 8 of 101 products in the catalogue, 8 percent. The remaining products do not publish an ingredient list where it could be read automatically. Any average below is calculated on the 8 products read, and is not a figure for the whole range.
| Product | Natural | Ingredients | Flagged |
|---|---|---|---|
| SLUT FOR OCTOBER CANDLE | 95% | 22 | 1 |
| METAPHYSICAL CLEANSING WASH | 91% | 11 | 1 |
| RHUBARB THIEF | 100% | 14 | 0 |
| NOT A CREATURE WAS STIRRING CANDLE | 100% | 6 | 0 |
| THE HAUNTED TEA-COSY ROOM SPRAY | 100% | 11 | 0 |
| THE EVIL GARDEN ROOM SPRAY | 100% | 11 | 0 |
| FLORGASM + DIRTY COCONUT | 100% | 11 | 0 |
| CACTUS ABDUCTION CANDLE | 100% | 13 | 0 |
Full ingredient breakdown
The full ingredient by ingredient breakdown of all 8 Heretic products (99 ingredients, each categorised by function, origin and safety concern) is free with an account.
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