Verdict: PROVISIONAL

Clean botanical vegan haircare, CA-made

Ingredient transparencyFull ingredient list read and categorised
OwnershipIndependent
Cruelty freeYes
VeganYes
OrganicPartial
CertificationsCredo Clean Standard (retailer standard; not an independent certification)
External ratingsCredo Clean only
CaveatNo independent certification. The only marks this brand carries are retailer standards, set by the shop that sells it rather than by a certifier.
Reports note<p>CF ‘certified’ no named body</p>

Why there is no score: Partial read. This verdict is provisional. Only part of the catalogue could be read and the certifications listed have not been checked against the certifiers own registers, so the evidence does not yet support a settled verdict. No score is published. Ingredient lists were obtained for 6 of 16 products, 38 percent of the catalogue. The other 10 products publish no ingredient list that could be read. A percentage drawn from part of a catalogue is not a figure for the range, so none is shown.
Catalogue 16 products, 6 with an ingredient list, 10 without.
Last checked 22 July 2026.

Not yet independently verified. The certifications listed for this brand are as the brand states them. They have not yet been checked against the certifiers own registers, so they should be read as a claim rather than a confirmed fact.

Reverie ingredient report

We analysed 6 Reverie products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.

6
products
12
flagged

Most common flags: Eugenia caryophyllus (clove) bud oil, Benzyl Benzoate, Geraniol, Benzyl Cinnamate, Linalool, Farnesol, Citronellol, Benzyl Salicylate, Limonene, Eugenol, Citral, Benzyl Alcohol

Coverage: Partial read: ingredient lists were published for 6 of 16 products, 38 percent of the catalogue. No average is shown, because a figure drawn from part of a catalogue is not the figure for the range.

Analyst note: PARTIAL READ: ingredient lists were found for 6 of 16 products in the catalogue, 38 percent. The remaining products do not publish an ingredient list where it could be read automatically. Any average below is calculated on the 6 products read, and is not a figure for the whole range.

ProductNaturalIngredientsFlagged
Hymn Hair Gel100%80
Eros Resurrection Hair Mask100%200
XL Milk Anti-Frizz Leave-in Nourishing Treatment100%141
Rake Styling Balm100%1511
Nourishing Conditioner100%140
Balancing Shampoo100%140

Full ingredient breakdown

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See every ingredient

The full ingredient by ingredient breakdown of all 6 Reverie products (85 ingredients, each categorised by function, origin and safety concern) is free with an account.

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