Loofco Household Review: Sustainability & Environment

Judged on MATERIALS, not an ingredient list: these are physical goods. 1 of 1 products with a stated material are made entirely from raw natural materials (coir). 2 state no material and are shown but not counted. Too few products state a material to publish a listing, so this stays a report.

5/5 · Fully natural · 100% natural
Fibre%
100% natural100%
2026-07-21
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About Loofco

Loofco was founded by NatBrands. Loofco is Private, family-run UK business (owns LoofCo and Waft).
Loofco is natural, and scores 5 out of 5 on the Throne Standard. Loofco fails because Loofco’s own ingredient list contains citric acid; detergent; geraniol; limonene; linalool; parfum, which are derived isolates the Throne Standard does not allow. Every figure for Loofco is read from Loofco’s own data, with the source shown.
Loofco is made in United Kingdom.
Loofco is vegan, cruelty free, family owned. These are the certifications Loofco states on its own site.
Loofco fails on its own ingredient list, which contains citric acid; detergent; geraniol; limonene; linalool; parfum. Under the Throne Standard any derived isolate or synthetic keeps Loofco off the top, so Loofco scores 5 out of 5.

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