Leaping Bunny (Cruelty Free International) certified, vegan; social-impact/circular-economy model
| Ingredient transparency | Full ingredient list read and categorised |
| Ownership | Confirmed independent, privately held. Founded 2017 by Amy Christiansen, public records consistently identify Amy Christiansen as founder/CEO; no public record connects a 'Roxana Levenbaum' to Sana Jardin, so that name appears to be a misattribution. Raised roughly £3.4M from private investors historically, plus a further $2M from existing investors for US expansion; no acquisition by a larger group found. Sana Jardin Limited (UK Companies House 09507539) shows status Active, last accounts to 31 March 2025. However, one source reports the brand's own direct-to-consumer website(s) are no longer accepting orders, even though multiple retailers (Harvey Nichols, Credo Beauty, Edulge, Iris NZ) still list current stock, trading status is recorded as UNCERTAIN/mixed (DTC possibly paused, wholesale apparently continuing), not confidently 'still trading' or 'closed'. (Founder-owned) |
| Where made | France/EU (fine fragrance) |
| Price | Luxury |
| Cruelty free | Yes |
| Vegan | Yes |
| Organic | Partial |
| Certifications | Cruelty Free International/Leaping Bunny: Confirmed, direct crueltyfreeinternational.org page exists for 'Sana Jardin' (distinctive name, no collision risk). B Corp: not claimed anywhere, including on the brand's own founder/story page (read directly), and not found on bcorporation.net (only unrelated name-collision entities surface: 'Jardin Living Ltd', 'Sanu Corp', 'Sanature'). 'Fair Trade' Morocco rose/orange-blossom sourcing: widely described in press/lifestyle coverage as 'fair trade', but Sana Jardin's own founder page (read directly) does not claim Fairtrade International or Fair for Life certification, it describes a self-designed 'Beyond Sustainability(TM)' programme delivered via a partnership with Nest (a US nonprofit) and a Moroccan cooperative (Les Aromes du Maroc); no named independent certifying body was found for the 'fair trade' claim. Vegan: '100% Vegan & Cruelty Free' appears repeatedly on product pages, but reads as a marketing descriptor rather than a registered Vegan Society Trademark, no Vegan Society register match found for Sana Jardin specifically. Carbon/climate, RSPO, mica: no claims found on the brand's own materials to check, not applicable. |
| Packaging | Recyclable; upcycles perfume-production waste |
| External ratings | CFK/CFI cruelty-free & vegan; Leaping Bunny |
| Lab tested | Not publicly disclosed |
| Clinical studies | Not published |
| Caveat | Woman-founded social enterprise; Leaping Bunny + vegan; empowers women flower-harvesters via circular economy |
Claims made for this brand that could not be confirmed in a certifier's own register. A brand website is a claim, not a source.
'Fair Trade' sourcing is NOT an actual Fairtrade International or Fair for Life certification, it is a self-designed, brand-run 'Beyond Sustainability(TM)' model delivered via an NGO partnership (Nest), directly confirmed by fetching the brand's own founder/story page, which names no independent certifier. Any framing of this as 'Fairtrade certified' overstates an uncertified, brand-authored programme; keep only 'brand states a self-run cooperative-sourcing partnership, uncertified'. B Corp is not even claimed by the brand itself, flagging only because peer 'conscious luxury' brands are often assumed to hold it; Sana Jardin does not. '100% Vegan' is a marketing descriptor without a confirmed Vegan Society register match. Trading status is uncertain: DTC site(s) reportedly not accepting orders while wholesale stockists still list current inventory, do not assert confidently either way.
Cruelty Free International approved-brand listing (search-confirmed, distinctive name) https://crueltyfreeinternational.org/cruelty-free-company/sana-jardin
Founder identity, Amy Christiansen (contradicts 'Roxana Levenbaum') https://theindustry.beauty/the-interview-amy-christiansen-founder-and-ceo-of-sana-jardin/
Funding history (£3.4M private investors, $2M additional) https://wwd.com/business-news/financial/clean-fragrance-perfume-sana-jardin-raises-2-million-us-market-1235741004/
Brand's own founder/story page, 'Beyond Sustainability' model, Nest partnership, no B Corp/Fairtrade claim https://us.sanajardin.com/pages/our-founder
Company status Active, Companies House 09507539 https://find-and-update.company-information.service.gov.uk/company/09507539
B Corp directory search, no match, only unrelated name-collision entities https://www.bcorporation.net/en-us/find-a-b-corp/company/jardin-living-ltd/
Current stockists (Harvey Nichols, Credo Beauty) suggesting continued wholesale trading: and https://credobeauty.com/collections/sana-jardin https://www.harveynichols.com/brand/sana-jardin/
Why there is no score: Partial read. No score is published. Ingredient lists were obtained for 22 products, but the brand's product listing did not respond when the total catalogue size was measured, so the share of the range covered is unknown. Without a denominator a percentage would be meaningless.
Last checked 22 July 2026.
We analysed 22 Sana Jardin products, categorising every listed ingredient by function, origin (raw natural, naturally derived or synthetic) and safety concern. This is not the whole catalogue, so it is reported as a partial read. Percentages show the share of each formula that is natural or naturally derived.
Most common flags: Linalool, Limonene, Alcohol Denat, Citral, Benzyl Benzoate, Fragrance (Parfum), Geraniol, Citronellol, Benzyl Alcohol, Eugenol, Benzyl Salicylate, Cinnamyl Alcohol
Coverage: Ingredient lists were read for 22 products. The size of the full catalogue could not be established, so no average is shown.
Analyst note: Ingredient lists were read for 22 products. The brand's total catalogue size could not be measured, so the share of the catalogue covered here is not known.
| Product | Natural | Ingredients | Flagged |
|---|---|---|---|
| Spray & Votive Candle | 88% | 25 | 20 |
| Air of Aquarius 10ml Spray | 92% | 12 | 7 |
| Tiger by her Side 10ml Spray | 94% | 16 | 13 |
| Revolution De La Fleur 10ml Spray | 93% | 15 | 11 |
| Vanilla Nomad 10ml Spray | 92% | 13 | 9 |
| Venus Of Verbena 10ml Spray | 78% | 9 | 8 |
| Sandalwood Temple 10ml Spray | 92% | 12 | 9 |
| Jaipur Chant 10ml Spray | 92% | 13 | 9 |
| Incense Water 10ml Spray | 93% | 15 | 10 |
| Berber Blonde 10ml Spray | 85% | 13 | 10 |
| Air of Aquarius Eau de Parfum | 92% | 12 | 7 |
| Nubian Musk Eau de Parfum | 94% | 17 | 13 |
| Savage Jasmine Eau de Parfum | 92% | 12 | 8 |
| Venus Of Verbena Eau de Parfum | 78% | 9 | 8 |
| Vanilla Nomad Eau de Parfum | 92% | 13 | 9 |
| Sandalwood Temple Scented Candle | 100% | 7 | 0 |
| Incense Water Eau de Parfum | 93% | 15 | 10 |
| Tiger By Her Side Eau de Parfum | 94% | 16 | 13 |
| Sandalwood Temple Eau de Parfum | 92% | 12 | 9 |
| Celestial Patchouli Eau de Parfum | 94% | 16 | 12 |
| Revolution De La Fleur Eau de Parfum | 97% | 38 | 1 |
| Jaipur Chant Eau de Parfum | 92% | 13 | 9 |
Full ingredient breakdown
The full ingredient by ingredient breakdown of all 22 Sana Jardin products (323 ingredients, each categorised by function, origin and safety concern) is free with an account.
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