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Yokuu Household Review: Sustainability & Environment

Yokuu household range read product by product against the Throne Standard: only 100% raw, whole plant or whole mineral, vegan ingredients count as natural. Of 14 products publishing a full ingredient list, 0 are 100% raw natural. Natural share 0.0%, rated 1/5. Every one of the 14 Yokuu products we found publishes a full ingredient list, so the score is read straight off them. Natural share: 0.0%.

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1/5 · Unnatural · 0% natural
2026-07-21
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About Yokuu

Yokuu was founded by Joris Jansen and Janthe De Nil. Yokuu is Private, B Corp, Belgium (Antwerp).
Yokuu is not natural, and scores 1 out of 5 on the Throne Standard. Yokuu fails because Yokuu’s own ingredient list contains citric acid; potassium sorbate; sodium citrate; sulphate, which are derived isolates the Throne Standard does not allow. Every figure for Yokuu is read from Yokuu’s own data, with the source shown.
Yokuu is made in Belgium.
Yokuu does not back up vegan, cruelty free or B Corp claims on its own site, so we do not list them for Yokuu.
Yokuu fails on its own ingredient list, which contains citric acid; potassium sorbate; sodium citrate; sulphate. Under the Throne Standard any derived isolate or synthetic keeps Yokuu off the top, so Yokuu scores 1 out of 5.

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