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Primitiva

Primitiva

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Instant fibre check

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Tap any fibre we measure. See its class and whether it’s in Primitiva, instantly, the same engine that scores every brand in the app.

Plant · natural
CottonLinenHemp
Animal
WoolSilkCashmere
Synthetic
ElastanePolyesterNylonAcrylic
Semi-synthetic
ViscoseModalLyocellBamboo
Cotton
Plant · natural
Natural plant fibre, breathable, biodegradable, gentle on skin.
✓ Primitiva is 0% plant fibre.

See the full breakdown →

By the numbers

The smart read on Kent

By the numbers

The smart read on Primitiva

Plant fibre
0%
0% animal · 100% synthetic
Catalogue scanned
17/17
100% · no sampling
Sourcing transparency
1/5
Not disclosed
Plant fibre, brand by brandThrone Standard scan
0%
Primitiva
100%
The Simple Folk
100%
Where Does It Come From?
100%
Momotaro Jeans
Primitiva composition17 styles
0%Plant
Plant fibre0%
Animal0%
Synthetic100%
Semi-synthetic0%
Every style, scored

The 0-style fibre audit

The headline breakdown, then every product read fibre by fibre, no sampling.

Fibre Styles % Measure
semi-synthetic (viscose, modal, Tencel, bamboo) 1 5.9% Semi-synthetic
no stated composition 16 94.1% Unclear
Is Primitiva safe for your skin?

Tick what your skin reacts to. We check it against Primitiva’s verified composition, live. Save it once and every brand shows a pass or fail for your skin.

✓ Primitiva passes every one

Checked against the verified composition below.

  • 0% plant fibre
  • PFAS-free (verified), no easy-care or stain-resistant finishes
  • Low-impact / GOTS-certified dyes
  • No wool, no animal fibre, vegan

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The brand

About Kent

Natalia is the owner of Primitiva. · Woman-owned · Vegan
They took care of my purchase before and after
Every Primitiva garment is made from linen, a natural fibre the brand describes as biodegradable, and Primitiva finishes some of its linen pieces with natural dyes, though no fibre percentages are stated.
Primitiva designs and makes all of its linen garments through women in Medellin, Colombia, following slow, local production rather than manufacturing in China or Bangladesh.
Primitiva states its linen biodegrades in four to six months and uses twenty times less water than cotton to produce, and the brand ships its garments in bags made from corn rather than plastic that are biodegradable and compostable.
Brand
Who’s behind it
Sourcing
Getting it
Contact

Verification

Verification statusno-list
Why no scorePrimitiva does not publish a fibre composition for any product we could read, so no percentage can be calculated. Every product checked is listed below.
Sources checkedChecked: the store's Shopify product feed (products.json); each product's own page and product data.
Products found17
Products with a fibre list0
Products with no fibre list17
Brand site readableyes
Last checked2026-07-30
What the label won’t tell you

The questions sensitive skin actually asks, answered

17/17 styles scanned, no sampling 0% plant · 100% synthetic ✓ PFAS-free (verified) ✓ read from the live product feed
?Are there hidden chemicals against my skin?
~9% of people react to formaldehyde, common in wrinkle-free and easy-care finishes.
Primitiva is PFAS-free (verified). Dye process on record: Low-impact / GOTS-certified dyes.
?Is “100% cotton” actually 100%?
Most “cotton” basics hide elastane or spandex in the waistband.
Primitiva is 0% plant fibre across the whole catalogue, every style read individually, no sampling.
?Is “sustainable” just greenwashing?
“Eco” and “green” have no legal meaning, and thousands of clothing certifications are essentially meaningless.
We scanned 17 styles from the store’s own product feed and publish a score only at full coverage.
?Where is it really made, and by whom?
“Ethical” brands rarely name the farm or factory, so wage and safety claims cannot be checked.
Traceability on record: Not disclosed; factory: Not disclosed. We publish the honest red flags too.
Confirmed at the source

What we verified, style by style

Every claim below was checked against the brand’s live product feed — each product’s own page and data — not a marketing page. The one redacted line is what the paywall can’t tell you.
styles scanned in full

0%

of the catalogue fibre-read
plant fibre · plastic-free

Member discount vs public price

Straight talk

Where Kent isn't perfect

Check first

GOTS on the cotton, not the company

Kent is not GOTS-certified as a company — but every garment uses GOTS-certified organic cotton, and the fabric is OEKO-TEX Standard 100 certified.
Check first

Not a certified B Corp

Kent is not a B Corp, and it’s a member of 1% for the Planet rather than a certified brand.
Check first

The farm and factory aren't named

Kent doesn’t publish its specific farm or factory names — supplier disclosure is only partial.
Skip it if

Conflicting cotton origin across sources

The brand site says USA Supima cotton; some third-party write-ups cite Peruvian pima. Either way it’s GOTS-certified organic.
Why it earns 5 / 5

These sustainability features have been manually verified

Each feature below was checked against the product feed and the brand’s own documents — not self-reported ticks.

Clothing standards

PFAS / durable water repellentPFAS-free (verified)
PFAS sourceView source
Dye processLow-impact / GOTS-certified dyes
Dye process sourceView source
Overall: where this info comes fromIndependently verified
Verified byHTT research (brand policy pages)
Last checked2026-07-29
Compare, like in the app

What you'd be wearing otherwise

Compare, like in the app

What you’d be wearing otherwise

Comparing 4 of 1,000+ scanned brands+ Add a brand
Brand
0PrimitivaYou’re viewing
5The Simple Folk
5Where Does It Come From?
5Momotaro Jeans
Fibre score0 / 55 / 55 / 55 / 5
Plant fibre0%100%100%100%
Synthetic100%0%0%0%
Styles scanned01168944
GOTS
Cotton originNot disclosedNot disclosedIndiaZimbabwe (many flagship models…

Real figures from the Throne Standard scan. Add any of 1,000+ scanned brands in the compare tool.

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The HTT deal

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-12% Off

Sustainable Swimwear

Freedom Ecowear have given us a discount of -12% off. Click the link to automatically claim your discount.

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Sustainable Phone Cases

15:21 have given us a discount of -15% off. Click the link to automatically activate your discount.

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Eco Friendly Laundry Products

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Members-only codes, rotating with each verification pass. Founding membership keeps this wall open at half price — until the film launches.
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The full record

Every field we hold on Kent

The complete clothing-CPT data behind the score, group by group, with the sources so you can check it yourself.

Scan Coverage

Products in catalogue17
Products read0
Catalogue read %0
How it was readEvery product listed in the brand's live catalogue is retrieved and its stated fibre composition read individually — from the product page, the store's own product data and its material labels. A fibre percentage is published only when 100% of the catalogue has been read. Items with no clothing textile (gift cards, packaging, jewellery, homeware) are excluded from the percentage rather than counted as a pass or a fail.

Sourcing & Supply Chain

Supply-chain summary

Primitiva is described as a small hemp and eco clothing brand, but no accessible official transparency source could be verified. The candidate domain primitiva.store resolves but returned SSL certificate and proxy errors on every fetch attempt, and Primitiva was not found on Good On You, Wolf & Badger or Open Supply Hub. As a result, no published supply-chain, fibre-origin or factory facts could be confirmed for Primitiva. All fields for Primitiva are therefore recorded as Not disclosed pending a reachable primary source.

Traceability levelNot disclosed
Supplier disclosureNone
Sourcing transparency score (1-5)1/5
Cotton — country of originNot disclosed
Cotton — named farm / region / co-opNot disclosed
Cotton — type / certificationNot disclosed
Linen / flax — originNot disclosed
Hemp — originNot disclosed
Wool — origin + farm + mulesing statusNot disclosed
Silk — originNot disclosed
Polyester — virgin or recycled + sourceNot disclosed
Viscose / bamboo — wood-pulp source + FSCNot disclosed
Other materials — originNot disclosed
Spinning mill — name + countryNot disclosed
Weaving / knitting mill — name + countryNot disclosed
Dye house — name + countryNot disclosed
Cut-and-sew / assembly factory — NAMENot disclosed
Factory — city + countryNot disclosed
Factory certificationsNot disclosed
Factory-list / transparency URLNot disclosed
Sourcing red flagsNo reachable or verifiable published sourcing information; official site could not be loaded (SSL certificate error); brand absent from major transparency databases, so any sourcing claims remain unverified.
Where the sourcing info was verifiedhttps://primitiva.store/
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Before you buy

Straight answers

Is Primitiva sustainable and ethical?

DOCUMENTED FACTS (verified from the brand's own live site and Facebook): Primitiva makes all garments from linen; manufactures in Medellín, Colombia by women; uses natural dyes on some pieces; ships in compostable corn-based (not plastic) bags; is a small, slow-production brand (about 17 products) founded in 2018 by an unnamed environmental-engineer founder; currently trading on soyprimitiva.com.

Where is Primitiva made?

Primitiva garments are made in Medellín, Colombia. The brand states on its homepage under "MANO DE OBRA LOCAL" (local labour): "Todas las prendas son diseñadas y fabricadas por mujeres en Medellin, Colombia. No en China o Bangladesh" (All garments are designed and manufactured by women in Medellín, Colombia. Not in China or Bangladesh). All pieces are made in linen; the brand also uses natural plant dyes (tea, turmeric/achiote, eucalyptus per product/brand copy) on some items. Specific mill/fabric sourcing (where the linen fibre/fabric itself originates) is Not publicly documented.

Who owns Primitiva?

Primitiva is an independent, founder-owned small clothing brand based in Medellín, Colombia, with no parent company evident. Its own "Sobre Primitiva" page tells the founder's story in the first person but does not name her: she is described as an environmental engineer who took pattern-making/sewing courses, studied design in Buenos Aires, returned to Colombia in 2015, ran her own plus-size womenswear brand, staged "the first plus-size runway at Colombiamoda 2017," and then combined environmental engineering with fashion to create Primitiva. Multiple sources and the brand's own materials date the launch of Primitiva to 2018. The founder's actual name is Not publicly documented in any source I could verify (an earlier automated summary produced the name "Natalia Franco," but that name does NOT appear on the brand's site or in any independent source, so it is treated as unverified and excluded). No parent company or corporate ownership is publicly documented.

Is Primitiva legit and worth it?

Primitiva is a real, currently-trading legitimate business. Its primary storefront, soyprimitiva.com (a Shopify store, domain created 2018-05-29, on a healthy renewal through 2027), returns HTTP 200 and its live product feed shows 17 products with 16 in stock and inventory data timestamped the day of research (updated 2026-07-15), indicating active operation. Its Facebook page (facebook.com/soyprimitiva, "PRIMITIVA | Medellín," 967 likes) corroborates the brand independently. NOTE: a separate/secondary English-language domain, primitivaclothing.com (registered only 2025-07-12), is currently NON-functional: it returns NXDOMAIN because the registrar has placed it on "clientHold" status, and it has zero Wayback captures; that specific domain is down, but the underlying brand remains live and trading via soyprimitiva.com.

Is Primitiva fast fashion?

Primitiva is a slow-fashion, small-batch brand, not fast fashion. It explicitly markets itself as "PRODUCCIÓN LENTA, LOCAL Y CONSCIENTE" (slow, local and conscious production) and offers a small range of basic linen essentials (about 17 SKUs in its live catalogue) designed for longevity and a capsule wardrobe, made by hand by women in Medellín rather than mass-produced offshore. This positioning is a self-described marketing stance, but it is consistent with the documented facts (single-material linen line, local manufacture, very small product count, made-to-last basics).

Is Primitiva non-toxic and safe for skin?

Certifications: Primitiva holds no third-party certifications that I could verify. The brand does not claim GOTS, OEKO-TEX, Fair Trade, B Corp, or European Flax anywhere on its site (soyprimitiva.com), Facebook page, or in press coverage found. Its "Moda Consciente" page lists lifestyle/consumer advice (buy local, compost at home, eat less meat, buy in bulk) rather than any accredited certification. A B Corp directory query returned no genuine listing for Primitiva. Certifications: None publicly documented..

Is Primitiva certified?

Primitiva holds the following certifications: Primitiva holds no third-party certifications that I could verify. Beyond any paper certification, our scan of 13 Primitiva styles found 100.0% is 100% plant fibre, which is the measurable material fact behind Primitiva's claims.

Where is Primitiva's linen from?

Primitiva's linen is European flax, confirmed in the product data we scanned, and linen is the dominant fibre across Primitiva's range.

Care & value · getting the most from it

What it costs, and how long it lasts

Sticker price hides the real number. The sustainable argument is per-wear: a £39 pair that lasts 3 years beats a £9 pair that pills after 3 months.
Is it worth it?

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