Colorful Standard

Colorful Standard sells clothes with 50.0% natural plant fibre material across 85 scanned styles. The rest breaks down as 17.6% animal fibre, 25.9% synthetic, 0.0% semi-synthetic and 12.9% with no stated composition.

33 / 5Eco rating · Part natural · 78.1% plant fibre · 2519 products scanned
2519 products%
100% plant fibre78.1%
Animal fibre20.5%
Synthetic1.4%
Semi-synthetic0%
Unclear / unstated0%

2519 Products Scanned

2026-08-04
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The full product-by-product breakdown of all 2519 products scanned, with the fibre in each one, is free with an account.

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How we scan. Every figure on this page comes from the Throne Standard scan: we read the fibre composition off each live product on the brand’s own site, style by style, and count only single-fibre plant cloth (cotton, linen, hemp) as natural. Animal fibres such as wool, silk and cashmere and plastic-based synthetics such as polyester, nylon and elastane sit outside the plant-fibre figure, and regenerated fibres such as viscose, bamboo, modal and Tencel are counted as semi-synthetic. Percentages are calculated over the styles that state a composition; anything unlabelled is shown separately.

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