Where Does It Come From? fibre breakdown, read to the Throne Standard:
These figures come from the 56.2% of Where Does It Come From?’s 89-product catalogue that has been read. The remaining 39 products (43.8%) publish no fibre composition anywhere we can read, so they are counted in the catalogue total but sit outside the percentages above, and are listed in full below.
| Fibre | Styles | % | |
|---|---|---|---|
| 100% plant (organic/regenerative cotton, linen, hemp) | 20 | 69.0% | |
| 100% animal | 1 | 3.4% | |
| Other/Unclear (no stated composition) | 8 | 27.6% |
| 89 products | % | |
|---|---|---|
| 100% plant fibre | 95.2% | |
| Animal fibre | 0% | |
| Synthetic | 0% | |
| Semi-synthetic | 0% | |
| Unclear / unstated | 0% | |
| Not stated | 4.8% |
The full product-by-product breakdown of all 89 products scanned, with the fibre in each one, is free with an account.
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Every product listed in Where Does It Come From?'s live catalogue is retrieved and its stated fibre composition read individually, from the Where Does It Come From? product page, Where Does It Come From?'s own product data and its material labels. A fibre percentage for Where Does It Come From? is published only when 100% of the Where Does It Come From? catalogue has been read. Items Where Does It Come From? sells that carry no clothing textile, such as gift cards, packaging, jewellery and homeware, are excluded from the percentage rather than counted as a pass or a fail.
Not recorded (49): These products carry no fibre composition the brand publishes anywhere we can read. They are counted in the catalogue total but excluded from the fibre percentage, and linked so you can check them yourself.
Excluded (4): These are the items Where Does It Come From? sells that carry no clothing textile to rate: gift cards, packaging and returns kits, jewellery, homeware, toys, body care and checkout line items. Where Does It Come From?'s fibre percentage leaves them out rather than counting them as a pass or a fail.
